Mini
Content Marketing comparison of websites for doodle.com
swisscom.ch
doodle.com
Other competitor
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | doodle.com | swisscom.ch | |
|---|---|---|---|
Facebook
|
Facebook fans | x | x |
Twitter
|
Tweets | x | x |
| Twitter followers | x | x | |
| Twitter following (account is following) | x | x | |
| Twitter likes | x | x | |
Instagram
|
Instagram posts | x | x |
| Instagram followers | x | x | |
| Instagram following (account is following) | x | x | |
Youtube
|
Youtube views | x | 60098175 |
| Youtube subscribers | x | 24700 | |
| Youtube comments | x | x | |
| Youtube videos | x | 676 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | doodle.com | swisscom.ch |
|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 12,088,930 | 13,815,309 |
| Number of Referring Domains (Content Popularity) (day) | 45,963 | 13,765 |
| Number of URLs found in the index (day) | 214,408 | 1,227,505 |
| Number of IPs that refer to domain (day) | 30,152 | 5,687 |
| Number of subnets that refer to domain (day) | 19,353 | 3,735 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 949 | 15 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 43,525 | 29 |
| Number of governmental and .gov - related domains that refer to domain (day) | 83 | 5 |
| Number of government and .gov - related external backlinks that link to domain (day) | 623 | 10 |
| The exact number of educational domains that refer to domain (day) | 588 | 8 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 11,361 | 15 |
| The exact number of government domains that refer to domain (day) | 29 | 2 |
| The exact number of government links that refer to domain (day) | 287 | 3 |
| Average number of outgoing links to unique domains for that domain (day) | 0 | 0 |
| The number of outgoing links for this domain (day) | 0 | 0 |
| Average number of internal links for domain (day) | 1 | 0 |
| Link Strength of Referring Domains (Content Popularity) (day) | 54 | 51 |
| Authority of Referring Domains (Content Popularity) (day) | 63 | 62 |
| TrustMetric value for domain (day) - Majestic metric | 63 | 62 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Doodle - Make meetings happen |
|
| Desktop speed score | 64 |
|---|---|
| Mobile speed score | 51 |
| Mobile usability score | 100 |
| Number of all page resources | 78 |
| Number of static page resources | 45 |
| Number of JS page resources | 26 |
| Number of styles (CSS) page resources | 3 |
| Total request weight | 11 kb |
| HTML response weight | 143 kb |
| CSS response weight | 269 kb |
| Images response weight | 883 kb |
| JS response weight | 2791 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
|
Cache (desktop) by setting expiry date for https://quantcast.mgr.consensu.org/cmp.js
https://s3.eu-central-1.amazonaws.com/com.doodle.intercom.prod/doodleLogo.png
https://static.quantcast.mgr.consensu.org/v21/cmpui-popup.js
|
|
Cache (mobile) by setting expiry date for https://static.hotjar.com/c/hotjar-142490.js?sv=5
https://js.intercomcdn.com/shim.latest.js
https://syndication.twitter.com/settings
|
|
Minify HTML files (desktop) https://static.quantcast.mgr.consensu.org/v21/cmp-3pc-check.html - 159B (28%)
|
|
Optimize image files (desktop) https://doodle.com/dist/i/a382507afa5a188b86416a127901e30a.png - 66.2KiB (63%)
https://doodle.com/dist/i/0929c376764eb1761fb3da2b913a876a.png - 31.5KiB (28%)
https://cdn2.doodle.com/dist/i/fe9ecc393c7cff86f4d3f664f50169f5.png - 18.8KiB (95%)
|
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 845.
- The competing domain swisscom.ch has achieved a score of 3320
Content
- The term doodle only appears on this website and not on the websites of the competition.
- The term doodle only appears on one competitor's website - swisscom.ch.
- The competitor swisscom.ch has achieved a value of 22073024 for the metric: "Number of incoming backlinks (daily value)".
- The competitor swisscom.ch has achieved a value of 4 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".
- The competitor swisscom.ch achieved a value of 63 for the metric: "Authority of the referring domains".
Social media
- A link to Instagram was found on the competitors website swisscom.ch.
- The domain swisscom.ch was defined as category: Internet Service Provider on Facebook.
- The domain swisscom.ch has a YouTube account.
- 50% of this group of domains has a Twitter account.
- 50% of this group of domains has a Youtube account.
Seo
- The URL https://www.swisscom.ch/de/business/enterprise/angebot/dienstleistungen.html is the most frequent url in our search engine rankings, which belongs to the competitor swisscom.ch
- The average position in the search engine rankings for the website swisscom.ch is 45.
- The average position in the search engine rankings for the main domain is 46.
- The domain swisscom.ch has the best search engine rankings average position.
- On average, the competitors get at least 2452680 visitors per month from the search engine.
Server
- The CSS of the competitor swisscom.ch website accounts for13% of all data transfers.
- The desktop version of the website swisscom.ch had 31 points scored at Google Insights.
- Graphic files (on the homepage of the competitor swisscom.ch) have a size of 1152 kb.
- Javascript on the main domain hold 64% of all data transfers.
- When the homepage of the main domain is loaded once, 73 objects are downloaded (files, JS scripts, etc.).