Mini Content Marketing comparison of websites for dm-toys.de

lemkecollection.de

62%
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haertle.de

50%
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dm-toys.de

49%

behr-mobile.eu

29%
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amiba-shop.ch

25%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric dm-toys.de haertle.de behr-mobile.eu lemkecollection.de amiba-shop.ch
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric dm-toys.de haertle.de behr-mobile.eu lemkecollection.de amiba-shop.ch
Number of Referring Backlinks (Content Popularity) (day) 27,257 62 2,968 17,277 509
Number of Referring Domains (Content Popularity) (day) 339 8 114 418 30
Number of URLs found in the index (day) 100,590 1,541 6,133 26,418 34
Number of IPs that refer to domain (day) 323 3 102 375 29
Number of subnets that refer to domain (day) 269 3 96 300 27
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x 1 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x 3 x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) x x x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 1 3 3 1 x
The number of outgoing links for this domain (day) 1 4 3 1 x
Average number of internal links for domain (day) 18 325 111 28 x
Link Strength of Referring Domains (Content Popularity) (day) 36 13 20 34 7
Authority of Referring Domains (Content Popularity) (day) 38 x 12 20 10
TrustMetric value for domain (day) - Majestic metric 38 x 12 20 10

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Der Spezialist für die Spur N - DM-Toys
Desktop speed score 62
Mobile speed score 55
Mobile usability score 95
Number of all page resources 42
Number of static page resources 37
Number of JS page resources 7
Number of styles (CSS) page resources 4
Total request weight 3 kb
HTML response weight 62 kb
CSS response weight 81 kb
Images response weight 882 kb
JS response weight 292 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://dm-toys.de/
https://www.dm-toys.de/
https://www.dm-toys.de/index.html
Speed up server response time
Response time in 0.24 seconds
Minify your CSS files (desktop)
https://www.dm-toys.de/dateien/shop/layout/css/dm.css - 1.1KiB (11%)
Minify your CSS files (mobile)
https://www.dm-toys.de/dateien/shop/layout/css/dm.css - 1.1KiB (11%)
Optimize image files (desktop)
https://www.dm-toys.de/system/html/258070-6123e496.jpg - 94.9KiB (92%)
https://www.dm-toys.de/system/html/257981-3acaa97e.jpg - 71KiB (94%)
https://www.dm-toys.de/system/html/H23941-38018eea.jpg - 67.9KiB (93%)
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1378.
  • The competing domain lemkecollection.de has achieved a score of 1742

Content

  • The word or combination of words with the best median result regarding the frequency on the competitors website is spur (based on first 10 subpages of examined domain).
  • The competitor "haertle.de" probably has an subpage with a contact form.
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "209:191".
  • The achieved value for the metric: "Average number of outbound links to different domains" is 1 .
  • The value achieved for the metric: "Authority of the referring domains" is 38 .

Social media

  • 20% of this group of domains has a Twitter account.
  • 20% of this group of domains has a Google+ account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter fans belonging to the competitor lemkecollection.de tweet account is 124 (since the last update).
  • The number of Twitter Following for the competitor lemkecollection.de tweet account is 7 (since the last update).

Seo

  • The competitors (haertle.de) best performing keyword is carson and it was found on the position 2
  • The best position ever found for the main domain was 37 and it was found the keyword :keyword.
  • The main domain has a number of expected visitor coming from the search engine of 227 per month (traffic).
  • From this group of websites, the domain lemkecollection.de has the best average position among in search engine rankings.
  • The competing websites have an average search engine position of 8341 in our rankings.

Server

  • The main domain has a number of pages indexed in the search engine of 21,500.
  • The page http://haertle.de/ has 2 unnecessary redirects until it shows a URL with content.
  • The entire HTML files of the competitor haertle.de homepage weighs 108 kb.
  • Graphic files (on the homepage of the competitor haertle.de) have a size of 719 kb.
  • Some links and buttons are too small and can cause problems for website visitors of the competitor behr-mobile.eu website.