Mini Content Marketing comparison of websites for discovery.ariba.com

bloomberg.com

91%
Change competitor

discovery.ariba.com

28%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric discovery.ariba.com bloomberg.com
Twitter followers x x
Twitter following (account is following) x x
Twitter likes x x
Instagram followers x x
Instagram following (account is following) x x
Youtube subscribers x x
Youtube comments x x
Youtube videos x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric discovery.ariba.com bloomberg.com
Number of Referring Backlinks (Content Popularity) (day) 3,343,790 104,496,082
Number of Referring Domains (Content Popularity) (day) 2,239 418,339
Number of URLs found in the index (day) 6,065 5,746,400
Number of IPs that refer to domain (day) 1,840 225,480
Number of subnets that refer to domain (day) 1,566 96,904
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 4 2,666
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 228 137,832
Number of governmental and .gov - related domains that refer to domain (day) x 631
Number of government and .gov - related external backlinks that link to domain (day) x 46,880
The exact number of educational domains that refer to domain (day) 1 1,522
Number of Backlinks from .EDU Domains (Content Popularity) (day) 1 108,646
The exact number of government domains that refer to domain (day) x 272
The exact number of government links that refer to domain (day) x 6,167
Average number of outgoing links to unique domains for that domain (day) 0 0
The number of outgoing links for this domain (day) 0 2
Average number of internal links for domain (day) 1 13
Link Strength of Referring Domains (Content Popularity) (day) 39 90
Authority of Referring Domains (Content Popularity) (day) 40 84
TrustMetric value for domain (day) - Majestic metric 40 84

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Find Suppliers on Ariba Discovery
Desktop speed score 66
Mobile speed score 51
Mobile usability score 70
Number of all page resources 110
Number of static page resources 106
Number of JS page resources 8
Number of styles (CSS) page resources 13
Total request weight 10 kb
HTML response weight 61 kb
CSS response weight 821 kb
Images response weight 120 kb
JS response weight 404 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://discovery.ariba.com/
https://service.ariba.com/Discovery.aw
https://service.ariba.com/Discovery.aw/125004049/aw?awh=r&awssk=rQ8Vv4nN&dard=1&ancdc=1
https://service.ariba.com/Discovery.aw/125004049/aw?awh=r&awssk=kdPjNWhe&dard=1&ancdc=2
Cache (desktop) by setting expiry date for
https://service.ariba.com/an/2553218552/p/Ariba/footer_SAP_Ariba_pos_blugld.png
https://service.ariba.com/an/2553218552/p/Ariba/hdr_Ariba_Discovery_2x.png
Cache (mobile) by setting expiry date for
https://service.ariba.com/an/2553218552/p/Ariba/footer_SAP_Ariba_pos_blugld.png
https://service.ariba.com/an/2553218552/p/Ariba/hdr_Ariba_Discovery_2x.png
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server
Minify your CSS files (desktop)
https://service.ariba.com/an/2553218552/p/Ariba/StyleSheet.css - 8.2KiB (14%)
https://service.ariba.com/an/2553218552/ariba/branding/widgets.css - 4.9KiB (20%)
https://service.ariba.com/an/2553218552/p/Ariba/Discovery.css - 3.4KiB (12%)
Minify your CSS files (mobile)
https://service.ariba.com/an/2553218552/p/Ariba/StyleSheet.css - 8.2KiB (14%)
https://service.ariba.com/an/2553218552/ariba/branding/widgets.css - 4.9KiB (20%)
https://service.ariba.com/an/2553218552/p/Ariba/Discovery.css - 3.4KiB (12%)
Minify JavaScript files (desktop)
https://service.ariba.com/an/2553218552/ariba/ui/AWSessionManagement.js - 4.3KiB (35%)
https://service.ariba.com/an/2553218552/w/app_hover_card.js - 1.5KiB (33%)
https://service.ariba.com/an/2553218552/w/adhover_card.js - 1.1KiB (26%)
Minify JavaScript files (mobile)
https://service.ariba.com/an/2553218552/ariba/ui/AWSessionManagement.js - 4.3KiB (35%)
https://service.ariba.com/an/2553218552/w/app_hover_card.js - 1.5KiB (33%)
https://service.ariba.com/an/2553218552/w/adhover_card.js - 1.1KiB (26%)
Optimize image files (desktop)
https://service.ariba.com/an/2553218552/p/Ariba/img_buyerHome-bg_947x250.jpg - 2.2KiB (28%)
https://service.ariba.com/an/2553218552/p/Ariba/hdr_Ariba_Discovery_2x.png - 772B (11%)
https://service.ariba.com/an/2553218552/ariba/ui/en_US/widg/popupRight.gif - 769B (85%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 865.
  • The competing domain bloomberg.com has achieved a score of 2830

Content

  • For the popular word bloomberg, this would be a similar word combination: request bloomberg, productsbloomberg anywhere, distributionadvertising bloomberg, source bloomberg, products bloomberg
  • It is very likely that you can register and open a user account on the competitors website "bloomberg.com".
  • The competitor bloomberg.com has achieved a value of 96904 for the metric: "Number of referring domains from different IP C blocks".
  • Competitor bloomberg.com has achieved a value of 2666 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".
  • Competitor bloomberg.com has achieved a value of 6167 for the metric: "Number of incoming backlinks from .GOV domains (daily value)".

Social media

  • A link to Twitter has been found on the domain bloomberg.com.
  • The domain bloomberg.com has a Google+ account.
  • 250% of this group of domains has a Twitter account.
  • 50% of this group of domains has a Google+ account.
  • 50% of this group of domains has a LinkedIn account.

Seo

  • This free report has been updated for the main domain on 2018-02-09.
  • The average position in the search engine rankings for the main domain is 57.
  • From this group of websites, the domain bloomberg.com has the best average position among in search engine rankings.
  • The competing websites have an average search engine position of 408537 in our rankings.
  • The average number of visitors expected from the search engine for the competitors websites is 204268.

Server

  • Some links and buttons are too small and can cause problems for website visitors of the competitor bloomberg.com website.
  • The version for smartphones and tablets of the competitor bloomberg.com has achieved 99 points for user-experience (how user-friendly a website is).
  • The page http://discovery.ariba.com/ has 3 unnecessary redirects until it shows a URL with content.
  • Static objects of the main domain are numerous and https://service.ariba.com/an/2553218552/p/Ariba/footer_SAP_Ariba_pos_blugld.png, https://service.ariba.com/an/2553218552/p/Ariba/hdr_Ariba_Discovery_2x.png could have information about their expiry date and be loaded from the cache of the browser.
  • Graphic files (on the homepage of the main domain) have a size of 120 kb.