Mini
Content Marketing comparison of websites for dior.com
marionnaud.ch
breuninger.com
tiffany.de
dior.com
Other competitor
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | dior.com | marionnaud.ch | breuninger.com | tiffany.de | |
|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x |
Twitter
|
Tweets | x | x | x | x |
| Twitter followers | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | |
| Twitter likes | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x |
| Instagram followers | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | |
Youtube
|
Youtube views | x | 321647 | 530300 | 329139065 |
| Youtube subscribers | x | 606 | 6780 | 148000 | |
| Youtube comments | x | x | x | x | |
| Youtube videos | x | 94 | 101 | 328 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | dior.com | marionnaud.ch | breuninger.com | tiffany.de |
|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 1,075,532 | 13,667 | 136,107 | 516,937 |
| Number of Referring Domains (Content Popularity) (day) | 28,065 | 528 | 2,122 | 960 |
| Number of URLs found in the index (day) | 305,683 | 15,720 | 67,226 | 51,644 |
| Number of IPs that refer to domain (day) | 19,799 | 280 | 1,677 | 567 |
| Number of subnets that refer to domain (day) | 13,560 | 230 | 1,275 | 396 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 64 | x | x | x |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 347 | x | x | x |
| Number of governmental and .gov - related domains that refer to domain (day) | 13 | x | x | x |
| Number of government and .gov - related external backlinks that link to domain (day) | 37 | x | x | x |
| The exact number of educational domains that refer to domain (day) | 31 | x | x | x |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 155 | x | x | x |
| The exact number of government domains that refer to domain (day) | x | x | x | x |
| The exact number of government links that refer to domain (day) | x | x | x | x |
| Average number of outgoing links to unique domains for that domain (day) | 1 | 1 | 5 | 4 |
| The number of outgoing links for this domain (day) | 5 | 1 | 9 | 6 |
| Average number of internal links for domain (day) | 60 | 144 | 32 | 33 |
| Link Strength of Referring Domains (Content Popularity) (day) | 52 | 33 | 46 | 44 |
| Authority of Referring Domains (Content Popularity) (day) | 61 | 42 | 45 | 36 |
| TrustMetric value for domain (day) - Majestic metric | 61 | 42 | 45 | 36 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Dior Site Officiel | DIOR |
|
| Desktop speed score | 55 |
|---|---|
| Mobile speed score | 50 |
| Mobile usability score | 98 |
| Number of all page resources | 60 |
| Number of static page resources | 47 |
| Number of JS page resources | 13 |
| Number of styles (CSS) page resources | 2 |
| Total request weight | 9 kb |
| HTML response weight | 488 kb |
| CSS response weight | 289 kb |
| Images response weight | 2336 kb |
| JS response weight | 4349 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Avoid landing page redirects for the following chain of redirected URLs http://dior.com/
https://www.dior.com/
https://www.dior.com/fr_fr
|
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Cache (desktop) by setting expiry date for https://dc.services.visualstudio.com/v2/track
https://c.go-mpulse.net/api/config.json?key=2RSVL-D4QG3-GGLHQ-D8YDM-JHSJB&d=www.dior.com&t=5209033&v=1.632.0&if=&sl=0&si=5cuy0zm0ydhg2e29-pueaq5&plugins=AK,ConfigOverride,Continuity,PageParams,IFrameDelay,AutoXHR,SPA,Angular,Backbone,Ember,History,RT,CrossDomain,BW,PaintTiming,NavigationTiming,ResourceTiming,Memory,CACHE_RELOAD,Errors,TPAnalytics,UserTiming,Akamai,LOGN&acao=&ak.ai=240700
https://t.contentsquare.net/uxa/2b6775a6aed22.js
|
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Cache (mobile) by setting expiry date for https://dc.services.visualstudio.com/v2/track
https://c.go-mpulse.net/api/config.json?key=2RSVL-D4QG3-GGLHQ-D8YDM-JHSJB&d=www.dior.com&t=5209033&v=1.632.0&if=&sl=0&si=5cuy0zm0ydhg2e29-pueaqi&plugins=AK,ConfigOverride,Continuity,PageParams,IFrameDelay,AutoXHR,SPA,Angular,Backbone,Ember,History,RT,CrossDomain,BW,PaintTiming,NavigationTiming,ResourceTiming,Memory,CACHE_RELOAD,Errors,TPAnalytics,UserTiming,Akamai,LOGN&acao=&ak.ai=240700
https://t.contentsquare.net/uxa/2b6775a6aed22.js
|
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Minify JavaScript files (desktop) https://secure.massmotionmedia.com/common/1.2.3/controller.min.js - 6.5KiB (31%)
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Minify JavaScript files (mobile) https://secure.massmotionmedia.com/common/1.2.3/controller.min.js - 6.5KiB (31%)
|
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Optimize image files (desktop) https://www.dior.com/couture/var/dior/storage/images/horizon/selection/fr-pcd-6-%3E%3E-joy-by-dior-y0996027/15170230-2-fre-FR/fr-pcd-6-%3E%3E-joy-by-dior-y0996027_1440_1200.jpg - 110.9KiB (93%)
https://www.dior.com/couture/var/dior/storage/images/horizon/block-cover-cover_news/block-cover-item-cdc-30-montaigne-us/17043051-2-eng-US/cdc-30-montaigne-us_1440_1200.jpg - 65.8KiB (34%)
https://www.dior.com/couture/var/dior/storage/images/horizon/block-cover-cover_news/block-cover-item-pcd-makeup-lip-tattoo/16553718-29-fre-FR/pcd-makeup-lip-tattoo_1440_1200.jpg - 62.7KiB (34%)
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 643.
- The competing domain marionnaud.ch has achieved a score of 2030
Content
- For the popular word warenkorb, this would be a similar word combination: warenkorbeinkauf, warenkorbbitte, warenkorbder, warenkorb beauty, warenkorb exklusiv
- 2774 Words / phrases were found at competitor "tiffany.de".
- There are many indications that the competitor tiffany.de has an online shop.
- The word or combination of words with the lowest median result regarding the frequency is auswahl news (based on first 10 subpages of examined domain).
- The term kategorie ansehen only occurs on the tiffany.de website and not on the website of the main domain.
Social media
- alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
- The number of YouTube views of the competitor breuninger.com youtube account is 4166562 (since the last update).
- THe main domain instagram account has a post activity of 6860
- On Instagram, the main domain is followed by 29815848 followers.
- The number of Instagram Following for the competitor breuninger.com instagram account is 694 (since the last update).
Seo
- In the search engine rankings below, the average position for the competitor marionnaud.ch is: 50.
- The URL https://www.dior.com/de_de/damenmode/accessoires/schals-tucher-plaids occurs most frequently in the search engine results.
- The best position ever found for the main domain was 9 and it was found the keyword :keyword.
- In the search engine rankings above, the average position of the main domain is: 54.
- From this group of websites, the domain breuninger.com has the best average position among in search engine rankings.
Server
- The total amount of the website requests on competitor tiffany.de was calculated at 16 kb.
- The entire CSS files of the competitor breuninger.com homepage weighs 92 kb.
- The compression of the HTML together with INLINE CSS and JS enables the competitor marionnaud.ch website to save 495B kb each time the page is loaded.
- The compression of the HTML together with INLINE CSS and JS enables the main domain website to save 1.2KiB kb each time the page is loaded.
- The entire CSS files of the main domain homepage weighs 266 kb.