Mini Content Marketing comparison of websites for der-postillon.com

silbentrennung24.de

60%
Change competitor

faz.net

42%
Change competitor

spiegel.de

30%
Change competitor

maz-online.de

19%
Change competitor

der-postillon.com

18%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric der-postillon.com spiegel.de faz.net maz-online.de silbentrennung24.de
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric der-postillon.com spiegel.de faz.net maz-online.de silbentrennung24.de
Number of Referring Backlinks (Content Popularity) (day) 1,360,515 98,625,326 63,992,753 3,004,730 367
Number of Referring Domains (Content Popularity) (day) 7,922 184,684 87,627 9,619 81
Number of URLs found in the index (day) 47,619 3,814,309 1,775,618 1,272,990 52,227
Number of IPs that refer to domain (day) 6,076 100,295 50,274 6,530 47
Number of subnets that refer to domain (day) 3,681 45,427 24,588 3,772 46
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 4 990 471 9 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 5 28,570 5,354 94 x
Number of governmental and .gov - related domains that refer to domain (day) x 90 38 2 x
Number of government and .gov - related external backlinks that link to domain (day) x 2,780 578 222 x
The exact number of educational domains that refer to domain (day) 1 520 235 5 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 1 9,426 2,397 28 x
The exact number of government domains that refer to domain (day) x 30 8 1 x
The exact number of government links that refer to domain (day) x 2,399 42 12 x
Average number of outgoing links to unique domains for that domain (day) 5 6 1 13 3
The number of outgoing links for this domain (day) 13 12 1 19 3
Average number of internal links for domain (day) 9 66 37 48 210
Link Strength of Referring Domains (Content Popularity) (day) 44 87 68 51 11
Authority of Referring Domains (Content Popularity) (day) 51 84 69 49 6
TrustMetric value for domain (day) - Majestic metric 51 84 69 49 6

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Der Postillon
Desktop speed score 12
Mobile speed score 58
Mobile usability score 99
Number of all page resources 178
Number of static page resources 113
Number of JS page resources 64
Number of styles (CSS) page resources 8
Total request weight 33 kb
HTML response weight 773 kb
CSS response weight 390 kb
Images response weight 5095 kb
JS response weight 5051 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://www.zeitschrift-dasmagazin.de/Frosch.jpg
http://zeitschrift-dasmagazin.de/OMpost.jpg
http://zeitschrift-dasmagazin.de/winter.jpg
Cache (mobile) by setting expiry date for
http://www.zeitschrift-dasmagazin.de/mqmobil.jpg
https://advice-ads-cdn.vice.com/DE/publisher_tags/postillon.js
https://advice-ads-cdn.vice.com/DE/viceIVW-CS.js
Minify HTML files (desktop)
http://www-blogger-opensocial.googleusercontent.com/gadgets/ifr?url=https://static.narando.com/plugins/blogger/narando.xml&container=blogger&view=default&lang=de&country=ALL&sanitize=0&v=5e75b6bb3e4f7daf&libs=core:dynamic-height&parent=www.der-postillon.com/&up_type=Button&up_info-1=Dieses+Feld+ist+nur+zur+Erkl%C3%A4rung&up_data-narando-player-autoplay=1&up_data-narando-player-color-controls=%23e74c3c&up_data-narando-player-color-background=%23ffffff&up_data-narando-player-color-text=%23666666&up_data-narando-player-color-frame=%23cbcbcb&up_info-2=Dieses+Feld+ist+nur+zur+Erkl%C3%A4rung&up_data-narando-title=Artikel+vorlesen+lassen&up_data-narando-bg-color=%23ec7669&up_data-narando-bg-color-hover=%23e74c3c&up_data-narando-text-color=%23ffffff&up_data-narando-text-color-hover=%23ffffff&up_data-narando-border-radius=5px&up_data-narando-height=40px&up_data-narando-width=auto&up_data-narando-text-size=14px&mid=3 - 933B (19%)
Minify HTML files (mobile)
http://www.der-postillon.com/?m=1 - 2.1KiB (11%)
http://www-blogger-opensocial.googleusercontent.com/gadgets/ifr?url=https://static.narando.com/plugins/blogger/narando.xml&container=blogger&view=default&lang=de&country=ALL&sanitize=0&v=5e75b6bb3e4f7daf&libs=core:dynamic-height&parent=www.der-postillon.com/&up_type=Button&up_info-1=Dieses+Feld+ist+nur+zur+Erkl%C3%A4rung&up_data-narando-player-autoplay=1&up_data-narando-player-color-controls=%23e74c3c&up_data-narando-player-color-background=%23ffffff&up_data-narando-player-color-text=%23666666&up_data-narando-player-color-frame=%23cbcbcb&up_info-2=Dieses+Feld+ist+nur+zur+Erkl%C3%A4rung&up_data-narando-title=Jetzt+anh%C3%B6ren&up_data-narando-bg-color=%23ec7669&up_data-narando-bg-color-hover=%23e74c3c&up_data-narando-text-color=%23ffffff&up_data-narando-text-color-hover=%23ffffff&up_data-narando-border-radius=5px&up_data-narando-height=40px&up_data-narando-width=auto&up_data-narando-text-size=14px&mid=4 - 933B (19%)
Minify JavaScript files (desktop)
https://script.ioam.de/iam.js - 715B (12%)
http://www.der-postillon.com/js/cookiechoices.js - 593B (31%)
https://advice-ads-cdn.vice.com/DE/publisher_tags/postillon.js - 574B (41%)
Minify JavaScript files (mobile)
https://script.ioam.de/iam.js - 715B (12%)
http://www.der-postillon.com/js/cookiechoices.js - 593B (31%)
https://advice-ads-cdn.vice.com/DE/publisher_tags/postillon.js - 574B (41%)
Optimize image files (desktop)
https://4.bp.blogspot.com/-IB7phJEhlOw/WV9kQBIXTCI/AAAAAAAApaA/0sRtQAK6wkEc2WHkQH8ADFvaeQiJLUfCACLcBGAs/s1600/Atomrakete.jpg - 632.6KiB (98%)
https://2.bp.blogspot.com/-XMLF46qpQrc/WV4XX5-7ORI/AAAAAAAApZA/GrJ8JTymAgItQIaQ2Me8OS3W2IyUXJrFQCLcBGAs/s1600/shutterstock_567308101.jpg - 534.4KiB (98%)
https://2.bp.blogspot.com/-0PJ5bkblYEU/WV5Hl19GEQI/AAAAAAAApZU/uW1lm9J0gowogHhT0TmVZYnhnDZtbeNkACLcBGAs/s1600/Schaufenster.jpg - 528KiB (98%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 533.
  • The competing domain spiegel.de has achieved a score of 883

Content

  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "302:225".
  • The term postillon only appears on this website and not on the websites of the competition.
  • The competitor silbentrennung24.de has achieved a value of 46 for the metric: "Number of referring domains from different IP C blocks".
  • The competitor silbentrennung24.de has reached a value of 3 for the metric: "Average number of outgoing links to different domains".
  • The competitor silbentrennung24.de has achieved a value of 11 for the metric: "Link power of the referring domains".

Social media

  • A link to Twitter has been found on the domain faz.net.
  • A link to Instagram was found on the competitors website spiegel.de.
  • 40% of this group of domains has a Instagram account.
  • 0% of this group of domains has a Youtube account.
  • The number of Twitter favorites for the competitor maz-online.de tweet account is 578 (since the last update).

Seo

  • Of all the URLs found in the domain maz-online.de, "http://www.maz-online.de/" is the most frequently found URL in the search results.
  • The URL https://www.der-postillon.com/2017/06/meteorit-krater.html occurs most frequently in the search engine results.
  • From this group of websites, the domain spiegel.de has the best average position among in search engine rankings.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine
  • The competing websites have an average search engine position of 66407401 in our rankings.

Server

  • AJavascript on the competitor maz-online.de hold 33% of all data transfers.
  • It would be an advantage to compress the image at the competitor maz-online.de website: http://epaper13.niedersachsen.com/beilagen/maz/WebViewer-Portal/repository/supplements/SC-SUPPLEMENT-2017-01-1135/1-slider.jpg in order to 4.7KiB kb.
  • The CSS of the main domain website accounts for3% of all data transfers.
  • The desktop version of the main domain received an Insights value of 12 for the performance.
  • On the homepage of the main domain 8 CSS files can be identified.