Mini Content Marketing comparison of websites for cryptopia.co.nz

tripadvisor.com

84%
Change competitor

coinmarketcap.com

55%
Change competitor

cryptopia.co.nz

40%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric cryptopia.co.nz tripadvisor.com coinmarketcap.com
Twitter followers x x x
Twitter following (account is following) x x x
Twitter likes x x x
Instagram followers x x x
Instagram following (account is following) x x x
Youtube subscribers x x x
Youtube comments x x x
Youtube videos x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric cryptopia.co.nz tripadvisor.com coinmarketcap.com
Number of Referring Backlinks (Content Popularity) (day) 2,214,766 253,722,927 34,409,844
Number of Referring Domains (Content Popularity) (day) 6,898 325,606 34,967
Number of URLs found in the index (day) 47,930 128,251,765 170,545
Number of IPs that refer to domain (day) 5,838 152,924 26,675
Number of subnets that refer to domain (day) 4,001 64,852 16,151
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 2 1,216 80
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 7 72,148 1,392
Number of governmental and .gov - related domains that refer to domain (day) x 294 4
Number of government and .gov - related external backlinks that link to domain (day) x 100,342 15
The exact number of educational domains that refer to domain (day) 1 787 38
Number of Backlinks from .EDU Domains (Content Popularity) (day) 1 65,576 392
The exact number of government domains that refer to domain (day) x 145 1
The exact number of government links that refer to domain (day) x 3,187 6
Average number of outgoing links to unique domains for that domain (day) 1 0 13
The number of outgoing links for this domain (day) 1 0 19
Average number of internal links for domain (day) 6 11 66
Link Strength of Referring Domains (Content Popularity) (day) 47 75 61
Authority of Referring Domains (Content Popularity) (day) 23 92 68
TrustMetric value for domain (day) - Majestic metric 23 92 68

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Cryptopia - Home
Desktop speed score 85
Mobile speed score 70
Mobile usability score 95
Number of all page resources 16
Number of static page resources 8
Number of JS page resources 4
Number of styles (CSS) page resources 3
Total request weight 3 kb
HTML response weight 22 kb
CSS response weight 302 kb
Images response weight 123 kb
JS response weight 363 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://cryptopia.co.nz/Content/Images/CryptopiaLogo-light.svg
https://cryptopia.co.nz/Content/Images/Sprites/sprite_sheet.css
https://cryptopia.co.nz/Content/Images/screenshot_for_homepage.png
Cache (mobile) by setting expiry date for
https://cryptopia.co.nz/Content/Images/CryptopiaLogo-light.svg
https://cryptopia.co.nz/Content/Images/Sprites/sprite_sheet.css
https://cryptopia.co.nz/Content/Images/screenshot_for_homepage.png
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server
Optimize image files (desktop)
https://cryptopia.co.nz/Content/Images/screenshot_for_homepage.png - 38.6KiB (36%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1273.
  • The competing domain coinmarketcap.com has achieved a score of 1787

Content

  • 194 words or phrases (two word combinations) were found on the main domain.
  • The competitor tripadvisor.com has achieved a value of 253722927 for the metric: "Number of incoming backlinks (daily value)".
  • The competitor tripadvisor.com has achieved a value of 64852 for the metric: "Number of referring domains from different IP C blocks".
  • The value achieved for the metric: "Link power of the referring domains" is 47 .
  • The achieved value for the metric: "Trustmetric value for this domain - majestic metric" is 23 .

Social media

  • On Facebook the main domain was categorized as "Computer Company".
  • A link to Twitter was found on the main domain.
  • 67% of this group of domains has a Twitter account.
  • 0% of this group of domains has a Google+ account.
  • 33% of this group of domains has a LinkedIn account.

Seo

  • This free report has been updated for the competitor tripadvisor.com on 2020-02-14.
  • The URL https://www.cryptopia.co.nz/Exchange?market=CREA_BTC occurs most frequently in the search engine results.
  • The search engine rankings update for the main domain took place on 2019-05-09.
  • The average position in the search engine rankings for the main domain is 73.
  • The competing websites have an average search engine position of 2911199 in our rankings.

Server

  • The main domain size of the website should reach 211,000 pages.
  • The entire HTML files of the competitor coinmarketcap.com homepage weighs 241 kb.
  • The HTML script of the competitor tripadvisor.com weighs 843 kb.
  • The version for smartphones and tablets of the competitor coinmarketcap.com has achieved 67 points for user-experience (how user-friendly a website is).
  • The entire CSS files of the main domain homepage weighs 302 kb.