Mini Content Marketing comparison of websites for cosmopolis.ch

swr.de

73%
Change competitor

spiegel.de

27%
Change competitor

geboren.am

25%
Change competitor

dhm.de

14%
Change competitor

cosmopolis.ch

10%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric cosmopolis.ch swr.de spiegel.de dhm.de geboren.am
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric cosmopolis.ch swr.de spiegel.de dhm.de geboren.am
Number of Referring Backlinks (Content Popularity) (day) x 10,211,189 98,625,326 653,965 153,486
Number of Referring Domains (Content Popularity) (day) x 44,879 184,684 15,220 1,079
Number of URLs found in the index (day) x 495,315 3,814,309 748,932 202,031
Number of IPs that refer to domain (day) x 25,133 100,295 10,566 666
Number of subnets that refer to domain (day) x 11,982 45,427 6,965 556
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 113 990 253 4
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 1,122 28,570 5,375 20
Number of governmental and .gov - related domains that refer to domain (day) x 4 90 20 x
Number of government and .gov - related external backlinks that link to domain (day) x 7 2,780 112 x
The exact number of educational domains that refer to domain (day) x 57 520 161 2
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 617 9,426 1,546 3
The exact number of government domains that refer to domain (day) x 3 30 3 x
The exact number of government links that refer to domain (day) x 6 2,399 10 x
Average number of outgoing links to unique domains for that domain (day) x 3 6 1 1
The number of outgoing links for this domain (day) x 8 12 2 3
Average number of internal links for domain (day) x 24 66 32 65
Link Strength of Referring Domains (Content Popularity) (day) x 58 87 56 47
Authority of Referring Domains (Content Popularity) (day) x 68 84 66 28
TrustMetric value for domain (day) - Majestic metric x 68 84 66 28

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Cosmopolis Magazin magazine deutsch English français
Desktop speed score 71
Mobile speed score 58
Mobile usability score 59
Number of all page resources 12
Number of static page resources 8
Number of JS page resources 5
Total request weight 2 kb
HTML response weight 343 kb
Images response weight 14 kb
JS response weight 332 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://cosmopolis.ch/images/bluemarble.jpg
http://cosmopolis.ch/images/cosmopolis.JPG
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
Cache (mobile) by setting expiry date for
http://cosmopolis.ch/images/bluemarble.jpg
http://cosmopolis.ch/images/cosmopolis.JPG
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 352.
  • The competing domain dhm.de has achieved a score of 467

Content

  • The word or combination of words with the best median result regarding the frequency is hotel (based on first 10 subpages of examined domain).
  • The competitor swr.de has achieved a value of 25133 for the metric: "Number of referring domains from different IPs (daily value)".
  • The competitor swr.de has achieved a value of 11982 for the metric: "Number of referring domains from different IP C blocks".
  • Competitor swr.de has achieved a value of 57 for the metric: "Number of referring .EDU domains (daily value)".
  • Competitor swr.de has achieved a value of 3 for the metric: "Number of referring .GOV domains (daily value)".

Social media

  • Facebook gives the category News & Media Website for the domain spiegel.de.
  • The domain geboren.am has a Twitter account.
  • A link to Instagram was found on the competitors website spiegel.de.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • The number of Twitter Following for the competitor geboren.am tweet account is 471 (since the last update).

Seo

  • The main domain's best performing keyword is segantini and it was found on the position 80
  • This free report has been updated for the competitor spiegel.de on 2020-02-05.
  • The best position ever found for the competitor spiegel.de was 1 and it was found the keyword :keyword.
  • The average position in the search engine rankings for the website swr.de is 54.
  • The competitor spiegel.de should get at least 109333732 visitors from the search engine per month.

Server

  • Static objects of the main domain are numerous and http://cosmopolis.ch/images/bluemarble.jpg, http://cosmopolis.ch/images/cosmopolis.JPG, http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js, https://pagead2.googlesyndication.com/pagead/osd.js could have information about their expiry date and be loaded from the cache of the browser.
  • When the homepage of the main domain is loaded once, 12 objects are downloaded (files, JS scripts, etc.).
  • The entire HTML files of the main domain homepage weighs 343 kb.
  • The compression of the HTML together with INLINE CSS and JS enables the competitor swr.de website to save 3.5KiB kb each time the page is loaded.
  • It would be an advantage to compress the image at the competitor swr.de website: https://www.swr.de/-/id=19806594/property=thumbnail/pubVersion=1/width=316/2zf1el/Joelle%20Leandre.jpg in order to 564B kb.