Mini Content Marketing comparison of websites for cookingchanneltv.com

foodnetwork.com

83%
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cookingchanneltv.com

39%

hgtv.com

38%
Change competitor

thespruce.com

35%
Change competitor

thekitchn.com

30%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric cookingchanneltv.com foodnetwork.com thekitchn.com hgtv.com thespruce.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x 1236243 x x
Instagram following (account is following) x x 689 x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric cookingchanneltv.com foodnetwork.com thekitchn.com hgtv.com thespruce.com
Number of Referring Backlinks (Content Popularity) (day) 1,516,670 21,490,581 5,895,523 6,623,060 4,806,008
Number of Referring Domains (Content Popularity) (day) 11,343 139,441 52,181 66,353 53,627
Number of URLs found in the index (day) 198,483 714,380 448,127 686,652 147,917
Number of IPs that refer to domain (day) 7,661 74,129 31,442 38,268 34,914
Number of subnets that refer to domain (day) 5,567 35,073 17,649 20,768 19,173
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 66 642 168 230 227
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 266 4,945 855 992 4,875
Number of governmental and .gov - related domains that refer to domain (day) 6 68 16 21 43
Number of government and .gov - related external backlinks that link to domain (day) 11 275 64 148 247
The exact number of educational domains that refer to domain (day) 61 570 131 215 181
Number of Backlinks from .EDU Domains (Content Popularity) (day) 257 4,623 711 947 2,653
The exact number of government domains that refer to domain (day) 5 59 10 20 35
The exact number of government links that refer to domain (day) 10 247 49 141 104
Average number of outgoing links to unique domains for that domain (day) 4 6 3 4 3
The number of outgoing links for this domain (day) 9 8 5 6 3
Average number of internal links for domain (day) 38 19 10 11 11
Link Strength of Referring Domains (Content Popularity) (day) 48 71 66 58 57
Authority of Referring Domains (Content Popularity) (day) 47 76 65 53 58
TrustMetric value for domain (day) - Majestic metric 47 76 65 53 58

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Cooking Channel - Recipes, Shows and Cooking Videos from Top Global Chefs : Cooking Channel | Cooking Channel
Desktop speed score 79
Mobile speed score 75
Mobile usability score 99
Number of all page resources 238
Number of static page resources 125
Number of JS page resources 66
Number of styles (CSS) page resources 3
Total request weight 51 kb
HTML response weight 563 kb
CSS response weight 391 kb
Images response weight 1043 kb
JS response weight 5093 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://load.s3.amazonaws.com/pixel.gif
https://bmxocid8k6.execute-api.us-east-1.amazonaws.com/v1/102322690/
http://cdn.optimizely.com/js/1910420465.js
Cache (mobile) by setting expiry date for
http://load.s3.amazonaws.com/pixel.gif
http://cdn.optimizely.com/js/1910420465.js
http://assets.pinterest.com/js/pinit.js
Minify your CSS files (desktop)
http://www.pdk.video.snidigital.com/5.6.21/pdk/style/default.css - 1.1KiB (14%)
Minify your CSS files (mobile)
http://www.pdk.video.snidigital.com/5.6.21/pdk/style/default.css - 1.1KiB (14%)
Minify HTML files (desktop)
https://cdns.us1.gigya.com/gs/webSdk/Api.aspx?apiKey=3_YSL9zo8bnLf-gQGPR6tP4094SYQUszM-J5OyiXxRyVZx9NSZajv2AJDW6KFAz4Vo - 9.3KiB (29%)
http://www.cookingchanneltv.com/ - 5.2KiB (11%)
Minify HTML files (mobile)
https://cdns.us1.gigya.com/gs/webSdk/Api.aspx?apiKey=3_YSL9zo8bnLf-gQGPR6tP4094SYQUszM-J5OyiXxRyVZx9NSZajv2AJDW6KFAz4Vo - 9.3KiB (29%)
Minify JavaScript files (desktop)
http://code.adsales.snidigital.com/conf/ads-config.js?hash=1483471279 - 7.5KiB (50%)
http://code.adsales.snidigital.com/kronos/configuration/configuration.json - 1.5KiB (49%)
Minify JavaScript files (mobile)
http://code.adsales.snidigital.com/conf/ads-config.js?hash=1483471279 - 7.5KiB (50%)
http://code.adsales.snidigital.com/kronos/configuration/configuration.json - 1.5KiB (49%)
Optimize image files (desktop)
http://i.pinimg.com/avatars/cookingchannel_1410984720_60.jpg - 883B (45%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1458.
  • The competing domain foodnetwork.com has achieved a score of 3083

Content

  • The term carnival only appears on this website and not on the websites of the competition.
  • The competitor thespruce.com has achieved a value of 57 for the metric: "Link power of the referring domains".
  • The value reached for the metric: "Number of referring domains from different IPs (daily value)" is 7661.
  • The achieved value for the metric: "Number of referring domains from different IP C blocks" is 5567 .
  • The achieved value for the metric: "Number of referring .EDU and similar to .EDU domains (daily value)" is 66 .

Social media

  • The domain foodnetwork.com has a Twitter account.
  • 20% of this group of domains has a Google+ account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • The number of Twitter Following for the competitor hgtv.com tweet account is 5520 (since the last update).
  • On Twitter, the main domain ha an activity of 484207 tweets.

Seo

  • The competitor hgtv.com should get at least 22876 visitors from the search engine per month.
  • The URL https://www.cookingchanneltv.com/shows/youre-eating-it-wrong occurs most frequently in the search engine results.
  • The best position ever found for the main domain was 3 and it was found the keyword :keyword.
  • The domain foodnetwork.com has the best search engine rankings average position.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The main domain size of the website should reach 60,200 pages.
  • The competitor foodnetwork.com website could compress the JS file http://analytics.snidigital.com/scripps-core/076e416a6caa07234c15d9bd371ee9e19eef88d3/s-code-contents-68426de3fbef15f0be77f0d5b9738d87341e14ea.js and save 3.6KiB kb (14%).
  • The mobile version of the competitor thespruce.com achieved 53 points for the server response and website loading times in the Google Insights test.
  • The server of the competitor thekitchn.com responded within0.52 seconds.
  • The mobile website of the main domain got a score of 75/100 points for the loading times.