Mini
Content Marketing comparison of websites for cmsa.ch
ubs.com
holcim.ch
cmsa.ch
Other competitor
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | cmsa.ch | holcim.ch | ubs.com | |
|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x |
Twitter
|
Tweets | x | x | x |
| Twitter followers | x | x | x | |
| Twitter following (account is following) | x | x | x | |
| Twitter likes | x | x | x | |
Instagram
|
Instagram posts | x | x | x |
| Instagram followers | x | x | x | |
| Instagram following (account is following) | x | x | x | |
Youtube
|
Youtube views | x | x | 4234037 |
| Youtube subscribers | x | x | 34700 | |
| Youtube comments | x | x | x | |
| Youtube videos | x | x | 533 |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | cmsa.ch | holcim.ch | ubs.com |
|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 388,881 | 145,870 | 20,342,237 |
| Number of Referring Domains (Content Popularity) (day) | 471 | 533 | 27,680 |
| Number of URLs found in the index (day) | 12,878 | 20,793 | 1,105,644 |
| Number of IPs that refer to domain (day) | 360 | 431 | 17,067 |
| Number of subnets that refer to domain (day) | 328 | 346 | 10,115 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | x | 2 | 200 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | x | 3 | 607 |
| Number of governmental and .gov - related domains that refer to domain (day) | x | x | 26 |
| Number of government and .gov - related external backlinks that link to domain (day) | x | x | 99 |
| The exact number of educational domains that refer to domain (day) | x | 2 | 140 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | x | 3 | 351 |
| The exact number of government domains that refer to domain (day) | x | x | 10 |
| The exact number of government links that refer to domain (day) | x | x | 12 |
| Average number of outgoing links to unique domains for that domain (day) | 0 | 1 | 0 |
| The number of outgoing links for this domain (day) | 0 | 1 | 0 |
| Average number of internal links for domain (day) | 8 | 7 | 7 |
| Link Strength of Referring Domains (Content Popularity) (day) | 33 | 42 | 58 |
| Authority of Referring Domains (Content Popularity) (day) | 19 | 44 | 75 |
| TrustMetric value for domain (day) - Majestic metric | 19 | 44 | 75 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Cendres+Métaux |
|
| Desktop speed score | 73 |
|---|---|
| Mobile speed score | 65 |
| Mobile usability score | 66 |
| Number of all page resources | 30 |
| Number of static page resources | 24 |
| Number of JS page resources | 14 |
| Number of styles (CSS) page resources | 3 |
| Total request weight | 3 kb |
| HTML response weight | 8 kb |
| CSS response weight | 165 kb |
| Images response weight | 262 kb |
| JS response weight | 348 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Cache (desktop) by setting expiry date for http://www.cmsa.ch/media/95275fe8-3712-4250-a243-6b5bcdf79853/htAuWg/Group/Group%20Allgemein/News%20Weltkugel_280x182.jpg
http://www.cmsa.ch/media/3e106050-f422-4586-9f41-67c5e6bad1b5/J6sUNQ/Group/Group%20Allgemein/G_Teaser%20Jobs2_280x182.jpg
http://www.cmsa.ch/media/9f7b83fa-2ac4-43b1-bbb6-970ba2f562d0/3xRbLw/Group/Group%20B%C3%BChne/CM_Homepage_2014_Group_stage.png
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Cache (mobile) by setting expiry date for http://www.cmsa.ch/media/3e106050-f422-4586-9f41-67c5e6bad1b5/J6sUNQ/Group/Group%20Allgemein/G_Teaser%20Jobs2_280x182.jpg
http://www.cmsa.ch/media/95275fe8-3712-4250-a243-6b5bcdf79853/htAuWg/Group/Group%20Allgemein/News%20Weltkugel_280x182.jpg
http://www.cmsa.ch/media/9f7b83fa-2ac4-43b1-bbb6-970ba2f562d0/3xRbLw/Group/Group%20B%C3%BChne/CM_Homepage_2014_Group_stage.png
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Minify your CSS files (desktop) http://www.cmsa.ch/Frontend/Frameworks/Bootstrap/Cmsa.Bootstrap.less - 16.7KiB (12%)
http://www.cmsa.ch/Frontend/Cmsa/Styles/Cmsa.Internet.less - 2.8KiB (12%)
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Minify your CSS files (mobile) http://www.cmsa.ch/Frontend/Frameworks/Bootstrap/Cmsa.Bootstrap.less - 16.7KiB (12%)
http://www.cmsa.ch/Frontend/Cmsa/Styles/Cmsa.Internet.less - 2.8KiB (12%)
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Minify HTML files (desktop) http://www.cmsa.ch/ - 1.2KiB (15%)
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Minify HTML files (mobile) http://www.cmsa.ch/ - 1.2KiB (15%)
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Minify JavaScript files (desktop) http://www.cmsa.ch/Frontend/Frameworks/Q/q.js - 8.9KiB (62%)
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Minify JavaScript files (mobile) http://www.cmsa.ch/Frontend/Frameworks/Q/q.js - 8.9KiB (62%)
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Optimize image files (desktop) http://www.cmsa.ch/media/fbe91ed2-ac12-4f1d-902f-8e314270347b/v-lJqg/Group/Group%20Allgemein/G_Teaser_Events.jpg - 54.9KiB (78%)
http://www.cmsa.ch/media/3e106050-f422-4586-9f41-67c5e6bad1b5/J6sUNQ/Group/Group%20Allgemein/G_Teaser%20Jobs2_280x182.jpg - 15.2KiB (52%)
http://www.cmsa.ch/media/95275fe8-3712-4250-a243-6b5bcdf79853/htAuWg/Group/Group%20Allgemein/News%20Weltkugel_280x182.jpg - 14.9KiB (43%)
|
| Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile) |
|
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 1175.
- The competing domain ubs.com has achieved a score of 3430
Content
- The word or combination of words with the best median result regarding the frequency is cendres (based on first 10 subpages of examined domain).
- The main domain probably has a legal disclosure subpage.
- The main domain probably has an subpage with a contact form.
- The most common word or combination of words on the competitors Website: ubs.com is banking
- 266 Words / phrases were found at competitor "holcim.ch".
Social media
- A link to Twitter has been found on the domain ubs.com.
- 33% of this group of domains has a Facebook account.
- 33% of this group of domains has a Instagram account.
- 33% of this group of domains has a Youtube account.
- Number of Instagram followers, which belong to the competitor ubs.com has been 59233 since the last check.
Seo
- The average position in the search engine rankings for the main domain is 52.
- The main domain has a number of expected visitor coming from the search engine of 11803 per month (traffic).
- Of all the URLs found in the domain ubs.com, "https://www.ubs.com/ch/de.html" is the most frequently found URL in the search results.
- The best position ever found for the competitor ubs.com was 1 and it was found the keyword :keyword.
- The competing websites have an average search engine position of 1462680 in our rankings.
Server
- The CSS of the main domain website accounts for21% of all data transfers.
- The mobile website of the main domain got a score of 65/100 points for the loading times.
- AJavascript on the competitor holcim.ch hold 16% of all data transfers.
- Static objects of the competitor ubs.com are numerous and https://assets.adobedtm.com/d7e7471f1d652e2fee7f8d050061f47fd70a7014/satelliteLib-9349fd4b9a6c7db50a7ce94b12b83a269665610d.js, https://pixel.everesttech.net/1x1, https://www.static-ubs.com/content/homepage/countries/en/sections/content-group1/us-corporates-and-institutions/_jcr_content/mainpar/gridcontrol/col1/teaser/image.6957247.img/us-institutionals-img-keyinvestorconference2014.jpeg, https://www.static-ubs.com/content/homepage/countries/en/sections/content-group2/us-analysis/_jcr_content/mainpar/gridcontrol_0/col1/teaser/image.7182998.img/us-analysis-img-wealthmanagement.jpeg could have information about their expiry date and be loaded from the cache of the browser.
- The content of the competitor ubs.com website is allowed wider than viewport. This will likely require visitors to scroll horizontally.