Mini Content Marketing comparison of websites for cloudinary.com

intercom.com

83%
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pluralsight.com

26%
Change competitor

cloudinary.com

20%

freshservice.com

18%
Change competitor

auth0.com

16%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric cloudinary.com pluralsight.com intercom.com auth0.com freshservice.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x 41781 x x x
Instagram following (account is following) x 87 x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric cloudinary.com pluralsight.com intercom.com auth0.com freshservice.com
Number of Referring Backlinks (Content Popularity) (day) 61,579,932 7,250,742 2,728,206 7,816,145 144,762
Number of Referring Domains (Content Popularity) (day) 55,014 23,249 18,311 8,819 2,157
Number of URLs found in the index (day) 11,241,794 113,647 477,871 2,170,564 40,664
Number of IPs that refer to domain (day) 26,041 17,941 14,126 7,138 1,831
Number of subnets that refer to domain (day) 14,718 12,343 10,057 5,622 1,557
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 125 270 44 77 72
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 69,895 2,836 856 984 31,221
Number of governmental and .gov - related domains that refer to domain (day) 25 11 7 9 9
Number of government and .gov - related external backlinks that link to domain (day) 2,628 131 19 189 1,380
The exact number of educational domains that refer to domain (day) 72 153 25 56 62
Number of Backlinks from .EDU Domains (Content Popularity) (day) 52,088 1,743 377 800 29,256
The exact number of government domains that refer to domain (day) 12 6 3 6 7
The exact number of government links that refer to domain (day) 899 117 11 174 743
Average number of outgoing links to unique domains for that domain (day) 1 0 1 0 1
The number of outgoing links for this domain (day) 1 1 2 1 4
Average number of internal links for domain (day) 14 28 28 5 10
Link Strength of Referring Domains (Content Popularity) (day) 59 60 61 53 40
Authority of Referring Domains (Content Popularity) (day) 54 60 51 37 36
TrustMetric value for domain (day) - Majestic metric 54 60 51 37 36

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Image and Video Upload, Storage, Optimization and CDN
Desktop speed score 83
Mobile speed score 79
Mobile usability score 100
Number of all page resources 116
Number of static page resources 78
Number of JS page resources 28
Number of styles (CSS) page resources 7
Total request weight 19 kb
HTML response weight 177 kb
CSS response weight 545 kb
Images response weight 894 kb
JS response weight 2690 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://munchkin.marketo.net/munchkin.js
https://vidassets.terminus.services/47e2b02c-914d-459d-8d73-3e8144557082/t.js
https://www.google-analytics.com/gtm/js?id=GTM-K2ZQKBR&t=gtm1&cid=979392207.1553884976
Cache (mobile) by setting expiry date for
https://munchkin.marketo.net/munchkin.js
https://vidassets.terminus.services/47e2b02c-914d-459d-8d73-3e8144557082/t.js
https://www.google-analytics.com/gtm/js?id=GTM-K2ZQKBR&t=gtm1&cid=832387664.1553884986
Minify your CSS files (desktop)
https://www.google.com/cse/static/element/af400e744a60d2b3/default+en.css - 3.8KiB (40%)
https://www.google.com/cse/static/style/look/v2/default.css - 577B (19%)
Minify your CSS files (mobile)
https://www.google.com/cse/static/element/af400e744a60d2b3/default+en.css - 3.8KiB (40%)
https://www.google.com/cse/static/style/look/v2/default.css - 577B (19%)
Minify JavaScript files (desktop)
https://munchkin.marketo.net/munchkin.js - 149B (20%)
Minify JavaScript files (mobile)
https://munchkin.marketo.net/munchkin.js - 149B (20%)
Optimize image files (desktop)
https://cloudinary-res.cloudinary.com/image/upload/c_scale,f_auto,q_auto,w_100/v1542065109/website/customers/Tim-MacGougan.jpg - 1.2KiB (26%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 687.
  • The competing domain pluralsight.com has achieved a score of 920

Content

  • The word or combination of words with the best median result regarding the frequency on the competitors website is intercom (based on first 10 subpages of examined domain).
  • We think there is a blog section on the main domain website.
  • The competitor intercom.com has achieved a value of 7 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".
  • Competitor intercom.com has achieved a value of 25 for the metric: "Number of referring .EDU domains (daily value)".
  • Competitor intercom.com has achieved a value of 28 for the metric:"Average number of internal links".

Social media

  • The main domain category on Facebook is "Computer Company".
  • The main domain has a LinkedIn account.
  • A link to the Linkedin was found on the domain auth0.com.
  • 100% of this group of domains has a Twitter account.
  • 20% of this group of domains has a Instagram account.

Seo

  • Of all the URLs found in the domain pluralsight.com, "https://www.pluralsight.com/pricing" is the most frequently found URL in the search results.
  • The best position ever found for the competitor freshservice.com was 2 and it was found the keyword :keyword.
  • The URL https://cloudinary.com/blog/responsive_images_with_srcset_sizes_and_cloudinary occurs most frequently in the search engine results.
  • From this group of websites, the domain intercom.com has the best average position among in search engine rankings.
  • The competing websites have an average search engine position of 28406 in our rankings.

Server

  • The competitor's freshservice.com meta title is: Freshservice ITSM System | ITIL-aligned service desk software .
  • The number of static elements on the intercom.com page is 34.
  • Javascript on the main domain hold 62% of all data transfers.
  • The main domain website could compress the JS file https://munchkin.marketo.net/munchkin.js and save 149B kb (20%).
  • On the homepage of the main domain 7 CSS files can be identified.