Mini
Content Marketing comparison of websites for clarks.ch
clarks.de
de.sarenza.ch
gisy-schuhe.de
clarks.ch
deerberg.de
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | clarks.ch | de.sarenza.ch | deerberg.de | clarks.de | gisy-schuhe.de | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | x |
| Youtube subscribers | x | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | clarks.ch | de.sarenza.ch | deerberg.de | clarks.de | gisy-schuhe.de |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 84 | 740,864 | 19,597 | 24,711 | 116,130 |
| Number of Referring Domains (Content Popularity) (day) | 23 | 548 | 1,025 | 942 | 764 |
| Number of URLs found in the index (day) | 11 | 354,005 | 26,557 | 4,689 | 271,145 |
| Number of IPs that refer to domain (day) | 23 | 517 | 632 | 577 | 434 |
| Number of subnets that refer to domain (day) | 23 | 451 | 519 | 477 | 373 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | x | 6 | x | x | x |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | x | 815 | x | x | x |
| Number of governmental and .gov - related domains that refer to domain (day) | x | 1 | x | x | x |
| Number of government and .gov - related external backlinks that link to domain (day) | x | 2 | x | x | x |
| The exact number of educational domains that refer to domain (day) | x | 1 | x | x | x |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | x | 2 | x | x | x |
| The exact number of government domains that refer to domain (day) | x | x | x | x | x |
| The exact number of government links that refer to domain (day) | x | x | x | x | x |
| Average number of outgoing links to unique domains for that domain (day) | 0 | 1 | 1 | 9 | 5 |
| The number of outgoing links for this domain (day) | 0 | 2 | 3 | 13 | 5 |
| Average number of internal links for domain (day) | 0 | 61 | 68 | 143 | 103 |
| Link Strength of Referring Domains (Content Popularity) (day) | 8 | 41 | 38 | 32 | 52 |
| Authority of Referring Domains (Content Popularity) (day) | 5 | 27 | 49 | 20 | 40 |
| TrustMetric value for domain (day) - Majestic metric | 5 | 27 | 49 | 20 | 40 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Clarks Shoes | Clarks Offizielle CH-Website |
|
| Desktop speed score | 71 |
|---|---|
| Mobile speed score | 57 |
| Mobile usability score | 99 |
| Number of all page resources | 57 |
| Number of static page resources | 44 |
| Number of JS page resources | 11 |
| Number of styles (CSS) page resources | 3 |
| Total request weight | 15 kb |
| HTML response weight | 33 kb |
| CSS response weight | 188 kb |
| Images response weight | 518 kb |
| JS response weight | 1268 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Cache (desktop) by setting expiry date for http://www.clarks.ch/images/arrow.gif
http://www.clarks.ch/images/globe.png
http://www.clarks.ch/images/logo.png
|
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Cache (mobile) by setting expiry date for http://www.clarks.ch/images/arrow.gif
http://www.clarks.ch/images/logo.png
http://www.clarks.ch/images/logo01.jpg
|
|
Speed up server response time
Response time in 0.35 seconds
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Minify your CSS files (desktop) http://clarks.scene7.com/skins/Scene7SharedAssets/htmlviewerskins/css/html5_videoviewer.css - 949B (29%)
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Minify your CSS files (mobile) http://clarks.scene7.com/skins/Scene7SharedAssets/htmlviewerskins/css/html5_videoviewer.css - 949B (29%)
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Minify HTML files (desktop) http://www.clarks.ch/ - 730B (14%)
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Minify HTML files (mobile) http://www.clarks.ch/ - 728B (14%)
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Minify JavaScript files (desktop) http://clarks.scene7.com/s7viewers/html5/js/VideoViewer.js - 2.9KiB (26%)
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Minify JavaScript files (mobile) http://clarks.scene7.com/s7viewers/html5/js/VideoViewer.js - 2.9KiB (26%)
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Optimize image files (desktop) http://www.clarks.ch/video-thumbnail-image/06619cb3cce45af3f724f5e2c83ca24a/166/thumbnails/Thumbnail.jpg - 72.6KiB (36%)
http://www.clarks.ch/container-image/166/blocks/ss17_assets_o_dusty-sole_ochre-suede.jpg?p=half&s=75e3a54c7f33b41fe3605f2607bf5daa - 10.5KiB (37%)
http://www.clarks.ch/container-image/166/blocks/ss17_assets_b_magical-tor-inf_navy%20%281%29.jpg?p=half&s=d3da5eb14330960829671d6b16b677c6 - 9.9KiB (41%)
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 498.
- The competing domain deerberg.de has achieved a score of 496
Content
- The word or combination of words with the best median result regarding the frequency is results (based on first 10 subpages of examined domain).
- The word or combination of words with the best median result regarding the frequency on the competitors website is boots (based on first 10 subpages of examined domain).
- Competitor clarks.de has reached a value of 4689 for the metric: "Number of URLs found in the index (daily value)".
- Competitor clarks.de has achieved a value of 143 for the metric:"Average number of internal links".
- The competitor clarks.de has achieved a value of 20 for the metric: "Trust metric - Majestic metric".
Social media
- Facebook gives the category Website for the domain de.sarenza.ch.
- 40% of this group of domains has a Google+ account.
- 0% of this group of domains has a Youtube account.
- The number of Twitter Following for the competitor gisy-schuhe.de tweet account is 1759 (since the last update).
- The number of Instagram Following for the competitor de.sarenza.ch instagram account is 363 (since the last update).
Seo
- The URL https://www.deerberg.de/blog/mode/passen-die-schuhe-tipps-zum-schuhe-anprobieren is the most frequent url in our search engine rankings, which belongs to the competitor deerberg.de
- The best position ever found for the competitor de.sarenza.ch was 2 and it was found the keyword :keyword.
- From this group of websites, the domain clarks.de has the best average position among in search engine rankings.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- The average number of visitors expected from the search engine for the competitors websites is 2087187.
Server
- The main domain has a number of pages indexed in the search engine of 5,870.
- The compression of the HTML together with INLINE CSS and JS enables the main domain website to save 730B kb each time the page is loaded.
- The desktop version of the main domain received an Insights value of 71 for the performance.
- The entire CSS files of the main domain homepage weighs 188 kb.
- The mobile version of the competitor gisy-schuhe.de achieved 77 points for the server response and website loading times in the Google Insights test.