Mini Content Marketing comparison of websites for cen.acs.org

politico.com

67%
Change competitor

academic.oup.com

61%
Change competitor

news.nationalgeographic.com

43%
Change competitor

chegg.com

34%
Change competitor

cen.acs.org

29%

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric cen.acs.org academic.oup.com politico.com chegg.com news.nationalgeographic.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric cen.acs.org academic.oup.com politico.com chegg.com news.nationalgeographic.com
Number of Referring Backlinks (Content Popularity) (day) 650,288 13,291,924 35,177,309 3,780,960 3,456,638
Number of Referring Domains (Content Popularity) (day) 12,464 87,635 124,968 15,773 97,592
Number of URLs found in the index (day) 140,420 375,136 1,293,004 5,271,175 139,386
Number of IPs that refer to domain (day) 9,946 59,210 73,407 11,537 63,215
Number of subnets that refer to domain (day) 7,590 35,839 37,467 8,433 35,111
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 592 2,706 1,008 865 1,166
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 9,509 438,596 82,654 8,560 36,985
Number of governmental and .gov - related domains that refer to domain (day) 46 297 149 16 170
Number of government and .gov - related external backlinks that link to domain (day) 449 40,231 12,452 48 12,363
The exact number of educational domains that refer to domain (day) 395 870 825 800 794
Number of Backlinks from .EDU Domains (Content Popularity) (day) 8,236 61,804 80,703 8,334 29,606
The exact number of government domains that refer to domain (day) 37 117 135 12 114
The exact number of government links that refer to domain (day) 430 37,660 12,409 34 1,154
Average number of outgoing links to unique domains for that domain (day) 4 20 4 4 1
The number of outgoing links for this domain (day) 4 116 7 4 1
Average number of internal links for domain (day) 42 66 37 60 2
Link Strength of Referring Domains (Content Popularity) (day) 54 54 89 68 64
Authority of Referring Domains (Content Popularity) (day) 50 59 74 62 57
TrustMetric value for domain (day) - Majestic metric 50 59 74 62 57

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Chemical & Engineering News | Serving the chemical, life sciences and laboratory worlds
Desktop speed score 20
Mobile speed score 17
Mobile usability score 99
Number of all page resources 141
Number of static page resources 108
Number of JS page resources 34
Number of styles (CSS) page resources 32
Total request weight 34 kb
HTML response weight 63 kb
CSS response weight 492 kb
Images response weight 2790 kb
JS response weight 1028 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://cen.acs.org/content/dam/cen/95/28/09528-bus-teslacxd.jpg
http://cen.acs.org/content/dam/cen/95/28/09528-cover-opener-700.jpg
http://cen.acs.org/content/dam/cen/95/28/09528-notw1-reaction-700.jpg
Cache (mobile) by setting expiry date for
http://cen.acs.org/content/dam/cen/95/28/09528-ofc.jpg
http://cen.acs.org/content/dam/cen/95/29/09529-notw12-dicamba001.jpg/_jcr_content/renditions/cq5dam.thumbnail.48.48.png
http://cen.acs.org/content/dam/cen/95/29/09529-notw4-obrist.jpg/_jcr_content/renditions/cq5dam.thumbnail.48.48.png
Minify your CSS files (desktop)
http://cen.acs.org/etc/designs/cen/ext-all.css - 27.1KiB (19%)
http://cen.acs.org/etc/designs/cen/two_col_padding.css - 4.6KiB (14%)
http://cen.acs.org/etc/designs/cen/interim.css - 4.5KiB (14%)
Minify your CSS files (mobile)
http://cen.acs.org/etc/designs/cen/ext-all.css - 27.1KiB (19%)
http://cen.acs.org/etc/designs/cen/two_col_padding.css - 4.6KiB (14%)
http://cen.acs.org/etc/designs/cen/interim.css - 4.5KiB (14%)
Minify HTML files (desktop)
http://cen.acs.org/index.html - 12.6KiB (23%)
Minify HTML files (mobile)
http://cen.acs.org/index.html - 12.6KiB (23%)
Minify JavaScript files (desktop)
http://cen.acs.org/etc/designs/cen/js/gallery.min.js - 55.5KiB (59%)
http://cen.acs.org/etc/designs/cen/agilecarousel/agile_carousel.alpha.js - 19.8KiB (52%)
http://cen.acs.org/etc/designs/cen/js/globalUtils.js - 4.7KiB (56%)
Minify JavaScript files (mobile)
http://cen.acs.org/etc/designs/cen/js/gallery.min.js - 55.5KiB (59%)
http://cen.acs.org/etc/designs/cen/agilecarousel/agile_carousel.alpha.js - 19.8KiB (52%)
http://cen.acs.org/etc/designs/cen/js/globalUtils.js - 4.7KiB (56%)
Optimize image files (desktop)
http://cen.acs.org/content/dam/cen/95/28/09528-ofc.jpg - 1.3MiB (94%)
http://cen.acs.org/content/dam/cen/95/28/09528-bus-teslacxd.jpg - 256KiB (78%)
http://cen.acs.org/content/dam/cen/95/web/20170707lnp2-sem.jpg - 208KiB (77%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 924.
  • The competing domain chegg.com has achieved a score of 1109

Content

  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is reading prep (based on first 10 subpages of examined domain).
  • Competitor politico.com has reached a value of 124968 for the metric: "Number of referring domains (daily value)".
  • The competitor news.nationalgeographic.com has achieved a value of 35111 for the metric: "Number of referring domains from different IP C blocks".
  • The value reached for the metric: "Number of referring domains from different IPs (daily value)" is 9946.
  • The achieved value for the metric: "Number of referring .EDU domains (daily value)" is 395 .

Social media

  • The main domain category on Facebook is "Magazine".
  • A link to Twitter was found on the main domain.
  • The domain politico.com has a Twitter account.
  • 0% of this group of domains has a Instagram account.
  • On Facebook, the main domain is followed by 93578 fans.

Seo

  • The competitors (politico.com) best performing keyword is flynn and it was found on the position 5
  • The search engine rankings update for the main domain took place on 2020-01-29.
  • In the search engine rankings above, the average position of the main domain is: 72.
  • The main domain has a number of expected visitor coming from the search engine of 0 per month (traffic).
  • The competing websites have an average search engine position of 57965 in our rankings.

Server

  • Static objects of the competitor academic.oup.com are numerous and http://sitemaster.academic.oup.com/ImageLibrary/journals/cover-fqshomepage.jpg, https://oup.silverchair-cdn.com/UI/app/svg/umbrella/oup-logo.svg, https://oup.silverchair-cdn.com/UI/app/svg/umbrella/oxford-academic-logo.svg, https://oup.silverchair-cdn.com/data/SiteBuilderAssets/Live/Images/journals/oxford-academic-journals-693934141.svg could have information about their expiry date and be loaded from the cache of the browser.
  • When the homepage of the competitor politico.com is loaded once, 209 objects are downloaded (files, JS scripts, etc.).
  • On the homepage of the main domain 32 CSS files can be identified.
  • Graphic files (on the homepage of the main domain) have a size of 2790 kb.
  • The competitor chegg.com website could compress the JS file http://assets.cheggcdn.com/libraries/backbone.js and save 9.4KiB kb (56%).