Mini Content Marketing comparison of websites for cargologic.com

unibas.ch

81%
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jobs.ch

27%
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flughafen-zuerich.ch

19%
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cargologic.com

10%

tophandling.com

9%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric cargologic.com unibas.ch flughafen-zuerich.ch jobs.ch tophandling.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x 1200 x x x
Youtube comments x x x x x
Youtube videos x 173 x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric cargologic.com unibas.ch flughafen-zuerich.ch jobs.ch tophandling.com
Number of Referring Backlinks (Content Popularity) (day) x 3,056,501 384,435 2,134,710 x
Number of Referring Domains (Content Popularity) (day) x 19,904 4,174 3,329 x
Number of URLs found in the index (day) x 882,970 71,912 2,085,180 x
Number of IPs that refer to domain (day) x 10,648 2,612 2,280 x
Number of subnets that refer to domain (day) x 7,229 1,843 1,742 x
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x 401 4 15 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x 59,330 8 892 x
Number of governmental and .gov - related domains that refer to domain (day) x 20 2 1 x
Number of government and .gov - related external backlinks that link to domain (day) x 9,142 4 1 x
The exact number of educational domains that refer to domain (day) x 170 x 5 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x 1,968 x 8 x
The exact number of government domains that refer to domain (day) x 9 x x x
The exact number of government links that refer to domain (day) x 14 x x x
Average number of outgoing links to unique domains for that domain (day) x 1 5 2 x
The number of outgoing links for this domain (day) x 2 7 6 x
Average number of internal links for domain (day) x 30 118 15 x
Link Strength of Referring Domains (Content Popularity) (day) x 59 48 53 x
Authority of Referring Domains (Content Popularity) (day) x 69 60 52 x
TrustMetric value for domain (day) - Majestic metric x 69 60 52 x

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
cargologic - Home
Desktop speed score 54
Mobile speed score 53
Mobile usability score 96
Number of all page resources 18
Number of static page resources 15
Number of JS page resources 2
Number of styles (CSS) page resources 1
Total request weight 2 kb
HTML response weight 42 kb
CSS response weight 47 kb
Images response weight 3598 kb
JS response weight 213 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://piwik.sylon.net/piwik.js
https://www.cargologic.com/dam/jcr:237c3dc8-07ae-48b4-afad-8dcc2eced594/home-03.jpg
https://www.cargologic.com/dam/jcr:36420551-a32e-48ba-af8d-dcf3376140d4/home-01.jpg
Cache (mobile) by setting expiry date for
https://piwik.sylon.net/piwik.js
https://www.cargologic.com/dam/jcr:237c3dc8-07ae-48b4-afad-8dcc2eced594/home-03.jpg
https://www.cargologic.com/dam/jcr:36420551-a32e-48ba-af8d-dcf3376140d4/home-01.jpg
Minify HTML files (desktop)
https://www.cargologic.com/ - 805B (12%)
Minify HTML files (mobile)
https://www.cargologic.com/ - 805B (12%)
Optimize image files (desktop)
https://www.cargologic.com/dam/jcr:d5c83882-3cf6-46a1-9b65-0168c82ee5bf/Kopie%20CAR_1377.jpg - 235.3KiB (24%)
https://www.cargologic.com/dam/jcr:759e514f-51e7-4b57-8a91-88ca17dc0474/CAR_4746.jpg - 144.9KiB (25%)
https://www.cargologic.com/dam/jcr:36420551-a32e-48ba-af8d-dcf3376140d4/home-01.jpg - 141.1KiB (19%)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 375.
  • The competing domain unibas.ch has achieved a score of 3166

Content

  • The competitor "unibas.ch" enables visitors to subscribe to their newsletter list.
  • The term über only appears on one competitor's website - flughafen-zuerich.ch.
  • The competitor unibas.ch has achieved a value of 4099618 for the metric: "Number of incoming backlinks (daily value)".
  • Competitor unibas.ch has reached a value of 19145 for the metric: "Number of referring domains (daily value)".
  • The competitor unibas.ch has achieved a value of 25 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".

Social media

  • The domain flughafen-zuerich.ch has an Instagram account.
  • The domain flughafen-zuerich.ch has a Twitter account.
  • The main domain has a LinkedIn account.
  • 40% of this group of domains has a Instagram account.
  • The number of Instagram Following for the competitor unibas.ch instagram account is 2951 (since the last update).

Seo

  • The data of the search engine results was updated on the 2020-02-10 for the domain jobs.ch.
  • The competitors (unibas.ch) best performing keyword is medienwissenschaft and it was found on the position 1
  • The main domain has a number of expected visitor coming from the search engine of 0 per month (traffic).
  • The domain unibas.ch has the best search engine rankings average position.
  • On average, the competitors get at least 5113278 visitors per month from the search engine.

Server

  • When the homepage of the competitor unibas.ch is loaded once, 68 objects are downloaded (files, JS scripts, etc.).
  • The entire HTML files of the competitor unibas.ch homepage weighs 76 kb.
  • The CSS of the main domain website accounts for1% of all data transfers.
  • The desktop version of the main domain received an Insights value of 54 for the performance.
  • The version for smartphones and tablets of the main domain has achieved 96 points for user-experience (how user-friendly a website is).