Mini
Content Marketing comparison of websites for campanile.com
campanile.com
premiereclasse.com
kyriad.com
Other competitor
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | campanile.com | kyriad.com | premiereclasse.com | |
|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x |
Twitter
|
Tweets | x | x | x |
| Twitter followers | x | x | x | |
| Twitter following (account is following) | x | x | x | |
| Twitter likes | x | x | x | |
Instagram
|
Instagram posts | x | x | x |
| Instagram followers | x | x | x | |
| Instagram following (account is following) | x | x | x | |
Youtube
|
Youtube views | x | x | x |
| Youtube subscribers | x | x | x | |
| Youtube comments | x | x | x | |
| Youtube videos | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | campanile.com | kyriad.com | premiereclasse.com |
|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 5,905,023 | 4,049,763 | 3,883,341 |
| Number of Referring Domains (Content Popularity) (day) | 6,764 | 4,108 | 3,803 |
| Number of URLs found in the index (day) | 236,934 | 222,535 | 150,365 |
| Number of IPs that refer to domain (day) | 3,766 | 1,859 | 1,776 |
| Number of subnets that refer to domain (day) | 3,102 | 1,540 | 1,508 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 49 | 8 | 13 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 265 | 18 | 39 |
| Number of governmental and .gov - related domains that refer to domain (day) | 4 | x | 3 |
| Number of government and .gov - related external backlinks that link to domain (day) | 26 | x | 18 |
| The exact number of educational domains that refer to domain (day) | 9 | 1 | 1 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 16 | 1 | 2 |
| The exact number of government domains that refer to domain (day) | x | x | x |
| The exact number of government links that refer to domain (day) | x | x | x |
| Average number of outgoing links to unique domains for that domain (day) | 1 | 2 | 1 |
| The number of outgoing links for this domain (day) | 13 | 11 | 15 |
| Average number of internal links for domain (day) | 9 | 19 | 12 |
| Link Strength of Referring Domains (Content Popularity) (day) | 51 | 53 | 50 |
| Authority of Referring Domains (Content Popularity) (day) | 53 | 47 | 50 |
| TrustMetric value for domain (day) - Majestic metric | 53 | 47 | 50 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Online booking in more than 400 hotels in 7 european countries | Hôtels Campanile hotels |
|
| Desktop speed score | 64 |
|---|---|
| Mobile speed score | 51 |
| Mobile usability score | 95 |
| Number of all page resources | 173 |
| Number of static page resources | 116 |
| Number of JS page resources | 42 |
| Number of styles (CSS) page resources | 10 |
| Total request weight | 31 kb |
| HTML response weight | 103 kb |
| CSS response weight | 425 kb |
| Images response weight | 1025 kb |
| JS response weight | 2312 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Avoid landing page redirects for the following chain of redirected URLs http://campanile.com/
https://www.campanile.com/
https://www.campanile.com/en
|
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Cache (desktop) by setting expiry date for https://www.googletagmanager.com/gtm.js?id=GTM-TCMTBX&l=dataLayerWAXLHGBRAND
https://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/signals/config/1752133641742762?v=2.7.18
|
|
Cache (mobile) by setting expiry date for https://www.googletagmanager.com/gtm.js?id=GTM-TRRVZ2&l=dataLayerWAXLHGMOBILE
https://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/signals/config/1752133641742762?v=2.7.18
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Minify JavaScript files (desktop) https://www.campanile.com/sites/default/files/js/js_5TebVDufLa8QY3YXZ9iL2RnRtmge_fou2Cfj0OPt_rM.js - 21KiB (37%)
https://www.campanile.com/sites/default/files/js/js_EaTdoNQAbOO0NhXSbQXAcoSC3RQbVTAh3TodB-wRNZ8.js - 6.8KiB (45%)
https://www.campanile.com/sites/default/files/js/js_V1ZuwJK9uzfm6fFffOcHHubfxnimoxnbgG58pvTQdpY.js - 4.8KiB (67%)
|
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Minify JavaScript files (mobile) https://m.campanile.com/sites/default/files/js/js_iIngPnxzBKsRX8t-F2XMa9Wsu1_YMSwKAELJDuBDn-0.js - 5.6KiB (63%)
https://m.campanile.com/sites/default/files/js/js_V1ZuwJK9uzfm6fFffOcHHubfxnimoxnbgG58pvTQdpY.js - 4.8KiB (67%)
https://m.campanile.com/sites/default/files/js/js_uYtQSoq_LQ0_-FFxKqFzv11nACE6O5TYPcLIcO7BE6w.js - 4.5KiB (70%)
|
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Optimize image files (desktop) https://www.campanile.com/sites/default/files/media/campanile-lisbonne_4_0.jpg - 5.6KiB (32%)
https://www.campanile.com/sites/default/files/media/pays-bas_0_0.jpg - 4.4KiB (31%)
https://www.campanile.com/sites/default/files/media/belgique_0_0.jpg - 4.4KiB (33%)
|
| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 2680.
- The competing domain kyriad.com has achieved a score of 1258
Content
- The word or combination of words with the best median result regarding the frequency on the competitors website is classe (based on first 10 subpages of examined domain).
- The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "164:164".
- The competitor kyriad.com has achieved a value of 18 for the metric: "Number of backlinks from .EDU and .EDU-like domains (daily value)".
- The competitor kyriad.com has reached a value of 2 for the metric: "Average number of outgoing links to different domains".
- Competitor kyriad.com has reached a value of 11 for the metric: "Number of outgoing links".
Social media
- On Facebook the main domain was categorized as "Hotel".
- 33% of this group of domains has a Twitter account.
- 0% of this group of domains has a Google+ account.
- 33% of this group of domains has a Instagram account.
- 0% of this group of domains has a LinkedIn account.
Seo
- In the search engine rankings below, the average position for the competitor premiereclasse.com is: 56.
- The competitor premiereclasse.com should get at least 6905 visitors from the search engine per month.
- The URL https://www.campanile.com/de/hotels/hotel-astor-kiel-campanile occurs most frequently in the search engine results.
- The number of visitors from the search engine to the main domain is 10145 per month.
- On average, the competitors get at least 3960 visitors per month from the search engine.
Server
- The competitor kyriad.com has a number of pages indexed in the search engine of 9,700.
- The total amount of the website requests on competitor kyriad.com was calculated at 37 kb.
- It would be an advantage to compress the image at the main domain: https://www.campanile.com/sites/all/modules/custom/lhg/modules/lhg_boosted_search/images/picto_Map.png in order to 890B kb.
- The desktop version of the main domain received an Insights value of 64 for the performance.
- 116 CSS/JSS static elements can be found on the website of the main domain.