Mini Content Marketing comparison of websites for cafepress.ca

cafepress.com

81%
Change competitor

pl.aliexpress.com

49%
Change competitor

cafepress.ca

42%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric cafepress.ca cafepress.com pl.aliexpress.com
Twitter followers x x x
Twitter following (account is following) x x x
Twitter likes x x x
Instagram followers x x x
Instagram following (account is following) x x x
Youtube subscribers x x x
Youtube comments x x x
Youtube videos x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric cafepress.ca cafepress.com pl.aliexpress.com
Number of Referring Backlinks (Content Popularity) (day) 1,631,745 129,471,901 260,372
Number of Referring Domains (Content Popularity) (day) 2,395 82,214 2,361
Number of URLs found in the index (day) 3,793,314 53,764,709 264,352
Number of IPs that refer to domain (day) 1,670 49,173 1,883
Number of subnets that refer to domain (day) 1,459 26,684 1,446
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 4 396 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 16 247,387 x
Number of governmental and .gov - related domains that refer to domain (day) x 32 x
Number of government and .gov - related external backlinks that link to domain (day) x 799 x
The exact number of educational domains that refer to domain (day) 3 326 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 9 247,035 x
The exact number of government domains that refer to domain (day) x 27 x
The exact number of government links that refer to domain (day) x 790 x
Average number of outgoing links to unique domains for that domain (day) 1 3 13
The number of outgoing links for this domain (day) 1 3 20
Average number of internal links for domain (day) 86 198 197
Link Strength of Referring Domains (Content Popularity) (day) 41 66 35
Authority of Referring Domains (Content Popularity) (day) 34 83 25
TrustMetric value for domain (day) - Majestic metric 34 83 25

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
CafePress | Best merchandise to express yourself
Desktop speed score 61
Mobile speed score 48
Mobile usability score 99
Number of all page resources 90
Number of static page resources 62
Number of JS page resources 22
Number of styles (CSS) page resources 4
Total request weight 13 kb
HTML response weight 171 kb
CSS response weight 245 kb
Images response weight 1383 kb
JS response weight 2437 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Avoid landing page redirects for the following chain of redirected URLs
http://cafepress.ca/
http://www.cafepress.ca/
https://www.cafepress.ca/
Cache (desktop) by setting expiry date for
https://cdn.bronto.com/popup/47cc4519-4d58-43f2-9591-85f8477d80a3/config.js
https://cdn.bronto.com/popup/delivery.js
https://cdn.bronto.com/popup/polyfills.js
Cache (mobile) by setting expiry date for
https://cdn.bronto.com/popup/47cc4519-4d58-43f2-9591-85f8477d80a3/config.js
https://cdn.bronto.com/popup/delivery.js
https://cdn.bronto.com/popup/polyfills.js
Speed up server response time
Response time in https://developers.google.com/speed/docs/insights/Server
Minify JavaScript files (desktop)
https://cdn.bronto.com/popup/polyfills.js - 12.2KiB (51%)
https://cdn.bronto.com/popup/delivery.js - 4.7KiB (30%)
Minify JavaScript files (mobile)
https://cdn.bronto.com/popup/polyfills.js - 12.2KiB (51%)
https://cdn.bronto.com/popup/delivery.js - 4.7KiB (30%)
Optimize image files (desktop)
https://content6.cpcache.com/buy/html/homepage/creative/mosaic/evergreen-family.jpg - 53.1KiB (41%)
https://content2.cpcache.com/buy/html/Homepage/creative/brandicons/greys-anatomy-products-logo.png - 21.6KiB (53%)
https://content5.cpcache.com/buy/html/Homepage/creative/brandicons/star-trek-products-logo.png - 17KiB (48%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1422.
  • The competing domain cafepress.com has achieved a score of 2755

Content

  • For the popular word bags, this would be a similar word combination: tote bags, bags canvas, bags canvas, bags view, bags view
  • The word or combination of words with the worst "Count on Page" result on the competitors website is removal electric (based first 10 subpages of the domain under investigation).
  • The competitor pl.aliexpress.com has achieved a value of 1883 for the metric: "Number of referring domains from different IPs (daily value)".
  • Competitor pl.aliexpress.com has reached a value of 20 for the metric: "Number of outgoing links".
  • The achieved value for the metric: "Number of referring .EDU domains (daily value)" is 3 .

Social media

  • On Facebook the main domain was categorized as "Product/Service".
  • The domain pl.aliexpress.com has an Instagram account.
  • 100% of this group of domains has a Facebook account.
  • On Twitter, the main domain ha an activity of 20608 tweets.
  • The number of Twitter fans belonging to the competitor pl.aliexpress.com tweet account is 45054 (since the last update).

Seo

  • The URL https://pl.aliexpress.com/popular/curling-sport.html is the most frequent url in our search engine rankings, which belongs to the competitor pl.aliexpress.com
  • The best position ever found for the competitor cafepress.com was 9 and it was found the keyword :keyword.
  • The average position in the search engine rankings for the website pl.aliexpress.com is 42.
  • The competitor cafepress.com should get at least 605 visitors from the search engine per month.
  • The URL http://www.cafepress.ca/+curling-sport+scarves occurs most frequently in the search engine results.

Server

  • The CSS of the competitor cafepress.com website accounts for1% of all data transfers.
  • The number of static elements on the cafepress.com page is 48.
  • Due to the font size being smaller than optimal, some texts on the competitor pl.aliexpress.com website may appear illegible to visitors on the mobile device.
  • The main domain website could compress the JS file https://cdn.bronto.com/popup/delivery.js and save 4.7KiB kb (30%).
  • The mobile website of the main domain got a score of 48/100 points for the loading times.