Mini Content Marketing comparison of websites for brabys.com

bloomberg.com

74%
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brabys.com

41%

iucnredlist.org

41%
Change competitor

snupit.co.za

34%
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careers24.com

30%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric brabys.com bloomberg.com iucnredlist.org snupit.co.za careers24.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric brabys.com bloomberg.com iucnredlist.org snupit.co.za careers24.com
Number of Referring Backlinks (Content Popularity) (day) 414,549 104,496,082 3,946,433 31,931 4,337,906
Number of Referring Domains (Content Popularity) (day) 1,493 418,339 23,346 1,019 1,345
Number of URLs found in the index (day) 1,270,903 5,746,400 1,200,500 584,098 117,411
Number of IPs that refer to domain (day) 979 225,480 17,159 901 895
Number of subnets that refer to domain (day) 875 96,904 12,082 611 730
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 12 2,666 584 1 23
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 33 137,832 26,817 2 69
Number of governmental and .gov - related domains that refer to domain (day) 3 631 126 x 3
Number of government and .gov - related external backlinks that link to domain (day) 3 46,880 12,032 x 14
The exact number of educational domains that refer to domain (day) 5 1,522 324 x 2
Number of Backlinks from .EDU Domains (Content Popularity) (day) 16 108,646 11,345 x 2
The exact number of government domains that refer to domain (day) 1 272 35 x x
The exact number of government links that refer to domain (day) 1 6,167 879 x x
Average number of outgoing links to unique domains for that domain (day) 2 0 0 0 9
The number of outgoing links for this domain (day) 3 2 1 0 12
Average number of internal links for domain (day) 10 13 4 8 39
Link Strength of Referring Domains (Content Popularity) (day) 40 90 67 35 49
Authority of Referring Domains (Content Popularity) (day) 37 84 73 21 34
TrustMetric value for domain (day) - Majestic metric 37 84 73 21 34

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Brabys - Online Map & Business Search Directory for South Africa
Desktop speed score 82
Mobile speed score 64
Mobile usability score 100
Number of all page resources 75
Number of static page resources 51
Number of JS page resources 28
Number of styles (CSS) page resources 3
Total request weight 13 kb
HTML response weight 88 kb
CSS response weight 231 kb
Images response weight 126 kb
JS response weight 1752 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://www.brabys.com/blog/wp-content/uploads/2019/03/Google_Tracking_200x200.jpg
https://www.brabys.com/blog/wp-content/uploads/2019/03/Grow_E-commerce_Sales_200x200.jpg
https://www.brabys.com/blog/wp-content/uploads/2019/03/Improve_Google_Rankings_200x200.jpg
Cache (mobile) by setting expiry date for
https://www.brabys.com/blog/wp-content/uploads/2019/03/Google_Tracking_200x200.jpg
https://www.brabys.com/blog/wp-content/uploads/2019/03/Grow_E-commerce_Sales_200x200.jpg
https://www.brabys.com/blog/wp-content/uploads/2019/03/Improve_Google_Rankings_200x200.jpg
Minify HTML files (desktop)
https://www.brabys.com/ - 1.3KiB (18%)
Minify HTML files (mobile)
https://www.brabys.com/ - 1.3KiB (18%)
Minify JavaScript files (desktop)
https://connect.facebook.net/en_GB/all.js - 671B (39%)
Minify JavaScript files (mobile)
https://connect.facebook.net/en_GB/all.js - 671B (39%)
Optimize image files (desktop)
https://www.brabys.com/blog/wp-content/uploads/2019/03/Improve_Google_Rankings_200x200.jpg - 4.2KiB (59%)
https://www.brabys.com/blog/wp-content/uploads/2019/03/Instagram_Influencer_200x200.jpg - 4.1KiB (62%)
https://www.brabys.com/blog/wp-content/uploads/2019/03/Grow_E-commerce_Sales_200x200.jpg - 3.6KiB (60%)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1442.
  • The competing domain careers24.com has achieved a score of 1064

Content

  • The word or combination of words with the best median result regarding the frequency on the competitors website is jobs (based on first 10 subpages of examined domain).
  • The ratio of the number of words and word combinations on the main domains to the benchmark of the competition sites is "163:171".
  • The term that appears on all competitors websites, but not on the website of the main domain, is type.
  • The competitor bloomberg.com has achieved a value of 104496082 for the metric: "Number of incoming backlinks (daily value)".
  • The achieved value for the metric: "Average number of internal links" is 10 .

Social media

  • The main domain has a Google+ account.
  • A link to the Linkedin was found on the main domain.
  • The domain bloomberg.com has a Twitter account.
  • 20% of this group of domains has a Instagram account.
  • On Twitter, the main domain ha an activity of 493 tweets.

Seo

  • The URL https://www.brabys.com/business/5940390/south-africa/gauteng/krugersdorp/chamdor/fransen-st/process-control-instrumentation/pneumatic-equipment/berntel-sa-pty-ltd occurs most frequently in the search engine results.
  • The search engine rankings update for the main domain took place on 2019-08-03.
  • The number of visitors from the search engine to the main domain is 0 per month.
  • The competing websites have an average search engine position of 102222 in our rankings.
  • The average number of visitors expected from the search engine for the competitors websites is 204444.

Server

  • The CSS of the competitor bloomberg.com website accounts for15% of all data transfers.
  • AJavascript on the competitor bloomberg.com hold 64% of all data transfers.
  • It would be an advantage to compress the image at the competitor iucnredlist.org website: http://www.iucnredlist.org/images/common/plogos/kew_logo_2015_k.jpg in order to 67.5KiB kb.
  • Graphic files (on the homepage of the competitor bloomberg.com) have a size of 1235 kb.
  • The entire CSS files of the main domain homepage weighs 231 kb.