Mini Content Marketing comparison of websites for blogs.oracle.com

drupal.org

82%
Change competitor

udacity.com

45%
Change competitor

blogs.oracle.com

42%

splunk.com

35%
Change competitor

strategyand.pwc.com

29%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric blogs.oracle.com drupal.org splunk.com udacity.com strategyand.pwc.com
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x x
Youtube comments x x x x x
Youtube videos x x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric blogs.oracle.com drupal.org splunk.com udacity.com strategyand.pwc.com
Number of Referring Backlinks (Content Popularity) (day) 12,373,021 260,525,476 919,237 20,223,020 1,462
Number of Referring Domains (Content Popularity) (day) 87,687 111,226 12,066 30,520 212
Number of URLs found in the index (day) 104,588 7,764,161 1,799,473 49,138 134
Number of IPs that refer to domain (day) 50,754 75,817 9,150 23,619 181
Number of subnets that refer to domain (day) 33,028 43,230 7,227 16,559 179
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 350 1,290 97 846 4
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 4,520 2,899,075 897 13,999 5
Number of governmental and .gov - related domains that refer to domain (day) 60 661 14 62 x
Number of government and .gov - related external backlinks that link to domain (day) 653 3,610,181 199 286 x
The exact number of educational domains that refer to domain (day) 147 437 71 405 3
Number of Backlinks from .EDU Domains (Content Popularity) (day) 2,489 322,623 652 3,974 4
The exact number of government domains that refer to domain (day) 11 74 10 26 x
The exact number of government links that refer to domain (day) 129 59,308 125 94 x
Average number of outgoing links to unique domains for that domain (day) 6 2 1 1 0
The number of outgoing links for this domain (day) 9 3 1 1 0
Average number of internal links for domain (day) 54 107 63 12 0
Link Strength of Referring Domains (Content Popularity) (day) 56 75 53 51 18
Authority of Referring Domains (Content Popularity) (day) 70 79 33 57 13
TrustMetric value for domain (day) - Majestic metric 70 79 33 57 13

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Oracle Blogs
Desktop speed score 20
Mobile speed score 40
Mobile usability score 93
Number of all page resources 95
Number of static page resources 67
Number of JS page resources 27
Number of styles (CSS) page resources 5
Total request weight 17 kb
HTML response weight 81 kb
CSS response weight 381 kb
Images response weight 4337 kb
JS response weight 2113 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://cdn.app.compendium.com/uploads/user/59767762-380a-4f46-ae26-b45075f49d4d/c72cd1af-8654-4888-939e-e1192e024343/File/267b8c48ba3645bd7934d485b5ccf293/ui_chevronobtuse_right_white.svg
http://cdn.app.compendium.com/uploads/user/59767762-380a-4f46-ae26-b45075f49d4d/c72cd1af-8654-4888-939e-e1192e024343/File/480491a0bdef94570fc24ef3a100f3b0/ui_chevronacute_right_white.svg
http://cdn.app.compendium.com/uploads/user/59767762-380a-4f46-ae26-b45075f49d4d/c72cd1af-8654-4888-939e-e1192e024343/File/6bfefb604399232ab56fc423a0438004/ui_chevronacute_right_slate.svg
Cache (mobile) by setting expiry date for
http://cdn.app.compendium.com/uploads/user/59767762-380a-4f46-ae26-b45075f49d4d/c72cd1af-8654-4888-939e-e1192e024343/File/267b8c48ba3645bd7934d485b5ccf293/ui_chevronobtuse_right_white.svg
http://cdn.app.compendium.com/uploads/user/59767762-380a-4f46-ae26-b45075f49d4d/c72cd1af-8654-4888-939e-e1192e024343/File/480491a0bdef94570fc24ef3a100f3b0/ui_chevronacute_right_white.svg
http://cdn.app.compendium.com/uploads/user/59767762-380a-4f46-ae26-b45075f49d4d/c72cd1af-8654-4888-939e-e1192e024343/File/6bfefb604399232ab56fc423a0438004/ui_chevronacute_right_slate.svg
Minify HTML files (desktop)
https://blogs.oracle.com/ - 1.1KiB (12%)
Minify HTML files (mobile)
https://blogs.oracle.com/ - 1.1KiB (12%)
Minify JavaScript files (desktop)
https://cdn.app.compendium.com/uploads/user/e7c690e8-6ff9-102a-ac6d-e4aebca50425/80280346-e881-4a9d-ae70-db011709647f/File/82666f2174c48ca73742dfdc35c18914/homepage_script.js - 14.5KiB (31%)
https://app.compendium.com/js/stats.js - 2.5KiB (30%)
Minify JavaScript files (mobile)
https://cdn.app.compendium.com/uploads/user/e7c690e8-6ff9-102a-ac6d-e4aebca50425/80280346-e881-4a9d-ae70-db011709647f/File/82666f2174c48ca73742dfdc35c18914/homepage_script.js - 14.5KiB (31%)
https://app.compendium.com/js/stats.js - 2.5KiB (30%)
Optimize image files (desktop)
https://cdn.app.compendium.com/uploads/user/e7c690e8-6ff9-102a-ac6d-e4aebca50425/89ee5527-c5a5-4cb4-b1bb-5af9743c5b85/File/391a33beb3564efe5a8e496e9e059613/screen_shot_2017_07_10_at_7_58_13_pm.png - 1.1MiB (99%)
https://cdn.app.compendium.com/uploads/user/e7c690e8-6ff9-102a-ac6d-e4aebca50425/0eb8e772-8880-46b2-98ee-257cf9c2fa2c/File/87d3bf668a0af8b9cde2d2a8ff942596/screenshot_from_2017_07_14_16_34_57.png - 1.1MiB (99%)
https://cdn.app.compendium.com/uploads/user/e7c690e8-6ff9-102a-ac6d-e4aebca50425/9cb686c7-1e15-4dee-961b-49f045d60981/File/9e6d805b51390b17fa164411fed4179c/istock_511736274.jpg - 171.6KiB (98%)
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1351.
  • The competing domain splunk.com has achieved a score of 1121

Content

  • The word or combination of words with the best median result regarding the frequency on the competitors website is drupal (based on first 10 subpages of examined domain).
  • The word or combination of words with the lowest median result regarding the frequency on the competitors website is login distributor (based on first 10 subpages of examined domain).
  • The competitor strategyand.pwc.com has achieved a value of 5 for the metric: "Number of backlinks from .EDU and .EDU-like domains (daily value)".
  • The competitor splunk.com has achieved a value of 14 for the metric: "Number of referring .GOV and .GOV - similar domains (daily value)".
  • The value achieved for the metric: "Number of referring .GOV domains (daily value)" is 11 .

Social media

  • A link to Google+ was found on the competitors website: udacity.com.
  • A link to Instagram was found on the competitors website udacity.com.
  • The main domain has a Google+ account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
  • On Facebook, the main domain is followed by 2921590 fans.

Seo

  • The URL https://www.drupal.org/project/project_theme is the most frequent url in our search engine rankings, which belongs to the competitor drupal.org
  • The competitor splunk.com should get at least 191994 visitors from the search engine per month.
  • The URL https://blogs.oracle.com/oswald/phps-mysqli-extension:-storing-and-retrieving-blobs is the most common search engine result in our search engine rankings
  • From this group of websites, the domain strategyand.pwc.com has the best average position among in search engine rankings.
  • On average, the competitors get at least 8121119 visitors per month from the search engine.

Server

  • The main domain has a number of pages indexed in the search engine of 99,100.
  • The desktop version of the website udacity.com had 66 points scored at Google Insights.
  • The entire HTML files of the competitor strategyand.pwc.com homepage weighs 194 kb.
  • When the homepage of the main domain is loaded once, 95 objects are downloaded (files, JS scripts, etc.).
  • 67 CSS/JSS static elements can be found on the website of the main domain.