Mini Content Marketing comparison of websites for binghamton.edu

usd.edu

63%
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uvic.ca

29%
Change competitor

umass.edu

22%
Change competitor

binghamton.edu

21%

bauer.uh.edu

15%
Change competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric binghamton.edu umass.edu uvic.ca usd.edu bauer.uh.edu
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x x x 1770
Youtube comments x x x x x
Youtube videos x x x x 648

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric binghamton.edu umass.edu uvic.ca usd.edu bauer.uh.edu
Number of Referring Backlinks (Content Popularity) (day) 2,164,489 6,681,931 3,314,525 3,863,565 3,415
Number of Referring Domains (Content Popularity) (day) 18,841 58,138 39,316 10,254 112
Number of URLs found in the index (day) 1,368,151 1,534,008 1,344,642 1,285,845 485
Number of IPs that refer to domain (day) 14,915 42,564 29,754 8,261 85
Number of subnets that refer to domain (day) 11,349 27,444 21,047 6,529 84
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 959 1,903 1,949 588 2
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 25,543 346,846 45,657 606,261 6
Number of governmental and .gov - related domains that refer to domain (day) 57 191 119 57 x
Number of government and .gov - related external backlinks that link to domain (day) 19,297 8,376 464 256,163 x
The exact number of educational domains that refer to domain (day) 619 1,063 860 461 2
Number of Backlinks from .EDU Domains (Content Popularity) (day) 22,447 327,346 15,817 605,861 6
The exact number of government domains that refer to domain (day) 44 151 35 46 x
The exact number of government links that refer to domain (day) 19,276 8,223 189 256,114 x
Average number of outgoing links to unique domains for that domain (day) 3 3 2 0 0
The number of outgoing links for this domain (day) 4 4 3 0 0
Average number of internal links for domain (day) 32 41 51 3 1
Link Strength of Referring Domains (Content Popularity) (day) 52 64 58 55 18
Authority of Referring Domains (Content Popularity) (day) 66 79 75 58 21
TrustMetric value for domain (day) - Majestic metric 66 79 75 58 21

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Binghamton University - State University of New York (SUNY)
Desktop speed score 83
Mobile speed score 68
Mobile usability score 94
Number of all page resources 124
Number of static page resources 58
Number of JS page resources 27
Number of styles (CSS) page resources 6
Total request weight 24 kb
HTML response weight 93 kb
CSS response weight 347 kb
Images response weight 368 kb
JS response weight 1815 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://s.adroll.com/j/roundtrip.js
https://s.adroll.com/pixel/47MXVCTMLVA7JEKRCYHQMS/QCRAY6UZH5GRRPKLMMAOFR/CQYVAULDCBCHPEAIQGY46W.js
https://static.doubleclick.net/instream/ad_status.js
Cache (mobile) by setting expiry date for
https://s.adroll.com/j/roundtrip.js
https://s.adroll.com/pixel/47MXVCTMLVA7JEKRCYHQMS/QCRAY6UZH5GRRPKLMMAOFR/CQYVAULDCBCHPEAIQGY46W.js
https://static.doubleclick.net/instream/ad_status.js
Speed up server response time
Response time in 0.31 seconds
Minify your CSS files (desktop)
https://www.binghamton.edu/assets/stylesheets/css/legacy/binghamton-styles.css - 1.2KiB (16%)
https://www.binghamton.edu/assets/stylesheets/css/legacy/megamenu.css - 674B (16%)
Minify your CSS files (mobile)
https://www.binghamton.edu/assets/stylesheets/css/legacy/binghamton-styles.css - 1.2KiB (16%)
https://www.binghamton.edu/assets/stylesheets/css/legacy/megamenu.css - 674B (16%)
Minify HTML files (desktop)
https://www.binghamton.edu/ - 1.3KiB (12%)
Minify HTML files (mobile)
https://www.binghamton.edu/ - 1.3KiB (12%)
Minify JavaScript files (desktop)
https://www.binghamton.edu/js/v2/megamenu.js - 1.1KiB (37%)
https://www.binghamton.edu/js/v2/jquery.easing.js - 1KiB (56%)
Minify JavaScript files (mobile)
https://www.binghamton.edu/js/v2/megamenu.js - 1.1KiB (37%)
https://www.binghamton.edu/js/v2/jquery.easing.js - 1KiB (56%)
Optimize image files (desktop)
https://www.binghamton.edu/images/homepage/cubes/bmobi-4-5.jpg - 7.6KiB (21%)
https://www.binghamton.edu/images/v2/ballroom-dancer.jpg - 7.4KiB (43%)
https://www.binghamton.edu/images/student-on-bench.jpg - 6.8KiB (22%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 863.
  • The competing domain umass.edu has achieved a score of 868

Content

  • The word or combination of words with the best median result regarding the frequency is binghamton (based on first 10 subpages of examined domain).
  • The competitor usd.edu has achieved a value of 6529 for the metric: "Number of referring domains from different IP C blocks".
  • Competitor usd.edu has achieved a value of 588 for the metric: "Number of referring .EDU and .EDU-like domains (daily value)".
  • Competitor usd.edu has achieved a value of 256114 for the metric: "Number of incoming backlinks from .GOV domains (daily value)".
  • Competitor usd.edu has reached a value of 0 for the metric: "Number of outgoing links".

Social media

  • 20% of this group of domains has a Google+ account.
  • 20% of this group of domains has a Youtube account.
  • The main domain has a following number on twitter account of 676
  • On Instagram, the main domain is followed by 33364 followers.
  • The number of Twitter favorites for the competitor uvic.ca tweet account is 10868 (since the last update).

Seo

  • The main domain has a number of expected visitor coming from the search engine of 0 per month (traffic).
  • This free report has been updated for the competitor umass.edu on 2020-01-23.
  • The best position ever found for the competitor umass.edu was 27 and it was found the keyword :keyword.
  • From this group of websites, the domain uvic.ca has the best average position among in search engine rankings.
  • The average number of visitors expected from the search engine for the competitors websites is 838.

Server

  • When the homepage of the main domain is loaded once, 124 objects are downloaded (files, JS scripts, etc.).
  • The version for smartphones and tablets of the main domain has achieved 94 points for user-experience (how user-friendly a website is).
  • The CSS file on the competitor umass.edu http://www.umass.edu/gateway/sites/default/themes/umass_gateway/css/override.css?otc15p could be compressed to save 18% - 911B kb.
  • The entire CSS files of the competitor uvic.ca homepage weighs 94 kb.
  • The server of the competitor usd.edu responded within0.42 seconds.