Mini Content Marketing comparison of websites for bgu.ch

grenchenberge.ch

73%
Change competitor

zvb.ch

44%
Change competitor

bgu.ch

27%

Other competitor

Define competitor

Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric bgu.ch zvb.ch grenchenberge.ch
Twitter followers x x x
Twitter following (account is following) x x x
Twitter likes x x x
Instagram followers x x x
Instagram following (account is following) x x x
Youtube subscribers x x x
Youtube comments x x x
Youtube videos x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric bgu.ch zvb.ch grenchenberge.ch
Number of Referring Backlinks (Content Popularity) (day) x 134,238 218
Number of Referring Domains (Content Popularity) (day) x 446 52
Number of URLs found in the index (day) x 155,211 262
Number of IPs that refer to domain (day) x 315 46
Number of subnets that refer to domain (day) x 240 46
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x
The exact number of educational domains that refer to domain (day) x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x x
The exact number of government domains that refer to domain (day) x x x
The exact number of government links that refer to domain (day) x x x
Average number of outgoing links to unique domains for that domain (day) x 4 19
The number of outgoing links for this domain (day) x 5 23
Average number of internal links for domain (day) x 204 83
Link Strength of Referring Domains (Content Popularity) (day) x 34 14
Authority of Referring Domains (Content Popularity) (day) x 43 9
TrustMetric value for domain (day) - Majestic metric x 43 9

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
News | BGU
Desktop speed score 73
Mobile speed score 64
Mobile usability score 60
Number of all page resources 35
Number of static page resources 14
Number of JS page resources 9
Number of styles (CSS) page resources 12
Total request weight 3 kb
HTML response weight 14 kb
CSS response weight 23 kb
Images response weight 420 kb
JS response weight 170 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
http://bgu.ch/sites/bgu.ch/files/logo.jpg
http://bgu.ch/sites/bgu.ch/files/news_mehrfahrgaeste.jpg
http://bgu.ch/sites/bgu.ch/files/news_wettbewerb_09.jpg
Cache (mobile) by setting expiry date for
http://bgu.ch/sites/bgu.ch/files/logo.jpg
http://bgu.ch/sites/bgu.ch/files/news_mehrfahrgaeste.jpg
http://bgu.ch/sites/bgu.ch/files/news_wettbewerb_09.jpg
Speed up server response time
Response time in 0.54 seconds
Minify your CSS files (desktop)
http://bgu.ch/modules/system/system.base.css?or4sxd - 827B (44%)
Minify your CSS files (mobile)
http://bgu.ch/modules/system/system.base.css?or4sxd - 827B (44%)
Minify JavaScript files (desktop)
http://bgu.ch/misc/drupal.js?or4sxd - 3.1KiB (63%)
http://bgu.ch/misc/jquery.once.js?v=1.2 - 816B (76%)
http://bgu.ch/sites/all/modules/google_analytics/googleanalytics.js?or4sxd - 609B (49%)
Minify JavaScript files (mobile)
http://bgu.ch/misc/drupal.js?or4sxd - 3.1KiB (63%)
http://bgu.ch/misc/jquery.once.js?v=1.2 - 816B (76%)
http://bgu.ch/sites/all/modules/google_analytics/googleanalytics.js?or4sxd - 609B (49%)
Optimize image files (desktop)
http://bgu.ch/sites/bgu.ch/themes/bgu/img/header_1.jpg - 141.1KiB (75%)
http://bgu.ch/sites/bgu.ch/themes/bgu/img/left_edge.jpg - 10.2KiB (73%)
http://bgu.ch/sites/bgu.ch/files/news_mehrfahrgaeste.jpg - 8.9KiB (47%)
Some texts on your page renders in a way that may be difficult for some of your visitors to read. (mobile)
Configure a viewport for mobile page, ex.
<meta name="viewport" content="width=device-width, initial-scale=1">
The page content is too wide for the viewport, forcing the user to scroll horizontally. (mobile)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 655.
  • The competing domain grenchenberge.ch has achieved a score of 1778

Content

  • 201 words or phrases (two word combinations) were found on the main domain.
  • The competitor "grenchenberge.ch" probably has a legal disclosure subpage.
  • We think there is a blog section on the competitors website "grenchenberge.ch".
  • The term bahnhof only occurs on the zvb.ch website and not on the website of the main domain.
  • The competitor grenchenberge.ch has achieved a value of 218 for the metric: "Number of incoming backlinks (daily value)".

Social media

  • 67% of this group of domains has a Facebook account.
  • 0% of this group of domains has a Instagram account.
  • 0% of this group of domains has a LinkedIn account.
  • 0% of this group of domains has a Youtube account.
  • alerts-new.social_media.competitor_fans_currently_FACEBOOK.0

Seo

  • The data of the search engine results was updated on the 2020-02-09 for the domain zvb.ch.
  • The search engine rankings update for the main domain took place on 2020-02-04.
  • The main domain has a number of expected visitor coming from the search engine of 21 per month (traffic).
  • From this group of websites, the domain zvb.ch has the best average position among in search engine rankings.
  • The domain :domain is the competitor with the most expected visitors per month from the search engine

Server

  • The total amount of the website requests on competitor grenchenberge.ch was calculated at 23 kb.
  • The CSS of the main domain website accounts for4% of all data transfers.
  • The CSS file on the main domain http://bgu.ch/modules/system/system.base.css?or4sxd could be compressed to save 44% - 827B kb.
  • The main domain website could compress the JS file http://bgu.ch/misc/drupal.js?or4sxd and save 3.1KiB kb (63%).
  • The mobile website of the main domain got a score of 64/100 points for the loading times.