Mini Content Marketing comparison of websites for auctionexport.com

rmsothebys.com

64%
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auctionexport.com

41%

ab-auction.com

24%
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auctions.asm-autos.co.uk

22%
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auctionnation.co.za

13%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric auctionexport.com rmsothebys.com ab-auction.com auctions.asm-autos.co.uk auctionnation.co.za
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers 14900 x x x x
Youtube comments x x x x x
Youtube videos 905 x x x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric auctionexport.com rmsothebys.com ab-auction.com auctions.asm-autos.co.uk auctionnation.co.za
Number of Referring Backlinks (Content Popularity) (day) 728,430 1,284,429 84,412 557 2,476
Number of Referring Domains (Content Popularity) (day) 989 5,301 161 113 103
Number of URLs found in the index (day) 603,988 417,608 38,191 102,270 402
Number of IPs that refer to domain (day) 555 4,368 87 104 70
Number of subnets that refer to domain (day) 508 3,534 80 95 69
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) 1 1 x x x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) 2 1 x x x
Number of governmental and .gov - related domains that refer to domain (day) x x x x x
Number of government and .gov - related external backlinks that link to domain (day) x x x x x
The exact number of educational domains that refer to domain (day) 1 x x x x
Number of Backlinks from .EDU Domains (Content Popularity) (day) 2 x x x x
The exact number of government domains that refer to domain (day) x x x x x
The exact number of government links that refer to domain (day) x x x x x
Average number of outgoing links to unique domains for that domain (day) 4 1 3 7 0
The number of outgoing links for this domain (day) 4 1 6 7 0
Average number of internal links for domain (day) 55 5 11 41 15
Link Strength of Referring Domains (Content Popularity) (day) 41 51 33 31 21
Authority of Referring Domains (Content Popularity) (day) 46 34 24 35 1
TrustMetric value for domain (day) - Majestic metric 46 34 24 35 1

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Car Export & Used Auto Auction, Buy Cars Online from USA/Canada Dealer
Desktop speed score 59
Mobile speed score 58
Mobile usability score 99
Number of all page resources 83
Number of static page resources 74
Number of JS page resources 14
Number of styles (CSS) page resources 5
Total request weight 10 kb
HTML response weight 108 kb
CSS response weight 73 kb
Images response weight 523 kb
JS response weight 836 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://www.auctionexport.com/en/Inventory/FeaturedInventory_Hot_Init
https://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/signals/config/450615305129658?v=2.8.45&r=stable
Cache (mobile) by setting expiry date for
https://connect.facebook.net/en_US/fbevents.js
https://connect.facebook.net/signals/config/450615305129658?v=2.8.45&r=stable
https://m.auctionexport.com/en/IMG/GetImage?picID=125755&width=300&d=True
Minify HTML files (desktop)
https://www.auctionexport.com/ - 2.1KiB (12%)
Minify HTML files (mobile)
https://m.auctionexport.com/ - 1.6KiB (14%)
Optimize image files (desktop)
https://www.auctionexport.com/en/IMG/GetImage_BannerNew?id=104&width=1080 - 205.1KiB (77%)
https://www.auctionexport.com/Images/Buttons/btn_Register_en.png - 6.5KiB (64%)
https://www.auctionexport.com/Images/Buttons/btn_Social_ShareOnFacebook.png - 6.5KiB (59%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1319.
  • The competing domain ab-auction.com has achieved a score of 765

Content

  • The most common term (found) on the website is pound
  • 189 Words / phrases were found at competitor "ab-auction.com".
  • The competitor "ab-auction.com" probably has a legal disclosure subpage.
  • The term automobil only occurs on the rmsothebys.com website and not on the website of the main domain.
  • The competitor rmsothebys.com has achieved a value of 4368 for the metric: "Number of referring domains from different IPs (daily value)".

Social media

  • A link to Twitter has been found on the domain ab-auction.com.
  • 20% of this group of domains has a Youtube account.
  • The number of Twitter favorites for the competitor auctions.asm-autos.co.uk tweet account is 405 (since the last update).
  • The number of YouTube views of the main domain is 6223465 (since the last update).
  • The main domain has created 677 youtube videos.

Seo

  • Of all the URLs found in the domain auctions.asm-autos.co.uk, "https://auctions.asm-autos.co.uk/" is the most frequently found URL in the search results.
  • The best position ever found for the competitor rmsothebys.com was 37 and it was found the keyword :keyword.
  • In the search engine rankings below, the average position for the competitor ab-auction.com is: 42.
  • In the search engine rankings above, the average position of the main domain is: 57.
  • The domain ab-auction.com has the best search engine rankings average position.

Server

  • When the homepage of the competitor rmsothebys.com is loaded once, 104 objects are downloaded (files, JS scripts, etc.).
  • The mobile version of the competitor rmsothebys.com achieved 31 points for the server response and website loading times in the Google Insights test.
  • The CSS of the main domain website accounts for5% of all data transfers.
  • Static objects of the main domain are numerous and https://www.auctionexport.com/en/Inventory/FeaturedInventory_Hot_Init, https://connect.facebook.net/en_US/fbevents.js, https://connect.facebook.net/signals/config/450615305129658?v=2.8.45&r=stable, https://www.auctionexport.com/en/IMG/GetImage?picID=125755&width=160&height=120&showTag=1&d=True could have information about their expiry date and be loaded from the cache of the browser.
  • Some links and buttons are too small and can cause problems for website visitors of the main domain.