Mini
Content Marketing comparison of websites for allrecipes.com
allrecipes.com
taste.com.au
foodandwine.com
eatingwell.com
kraftrecipes.com
Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
SEO: Number of expected visitors from the search engine
Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.
Social media statistics
Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).
This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.
| Metric | allrecipes.com | eatingwell.com | taste.com.au | kraftrecipes.com | foodandwine.com | |
|---|---|---|---|---|---|---|
Facebook
|
Facebook fans | x | x | x | x | x |
Twitter
|
Tweets | x | x | x | x | x |
| Twitter followers | x | x | x | x | x | |
| Twitter following (account is following) | x | x | x | x | x | |
| Twitter likes | x | x | x | x | x | |
Instagram
|
Instagram posts | x | x | x | x | x |
| Instagram followers | x | x | x | x | x | |
| Instagram following (account is following) | x | x | x | x | x | |
Youtube
|
Youtube views | x | x | x | x | x |
| Youtube subscribers | x | x | x | x | x | |
| Youtube comments | x | x | x | x | x | |
| Youtube videos | x | x | x | x | x |
Number of referring external websites - an important source of visitors
Number of backlinks and other important metrics
| Metric | allrecipes.com | eatingwell.com | taste.com.au | kraftrecipes.com | foodandwine.com |
|---|---|---|---|---|---|
| Number of Referring Backlinks (Content Popularity) (day) | 6,989,266 | 3,937,761 | 2,122,628 | 1,712,738 | 21,857,354 |
| Number of Referring Domains (Content Popularity) (day) | 71,655 | 23,773 | 12,016 | 14,488 | 44,353 |
| Number of URLs found in the index (day) | 2,054,998 | 92,495 | 886,301 | 267,599 | 305,062 |
| Number of IPs that refer to domain (day) | 41,893 | 15,974 | 8,874 | 9,342 | 27,416 |
| Number of subnets that refer to domain (day) | 23,318 | 10,460 | 5,913 | 6,464 | 16,175 |
| Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) | 453 | 194 | 64 | 84 | 219 |
| Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) | 2,851 | 948 | 391 | 227 | 11,227 |
| Number of governmental and .gov - related domains that refer to domain (day) | 43 | 33 | 10 | 5 | 17 |
| Number of government and .gov - related external backlinks that link to domain (day) | 200 | 213 | 37 | 9 | 56 |
| The exact number of educational domains that refer to domain (day) | 367 | 175 | 15 | 80 | 184 |
| Number of Backlinks from .EDU Domains (Content Popularity) (day) | 2,436 | 912 | 51 | 219 | 11,131 |
| The exact number of government domains that refer to domain (day) | 35 | 29 | x | 4 | 15 |
| The exact number of government links that refer to domain (day) | 190 | 204 | x | 8 | 52 |
| Average number of outgoing links to unique domains for that domain (day) | 2 | 6 | 2 | 11 | 5 |
| The number of outgoing links for this domain (day) | 4 | 10 | 2 | 15 | 8 |
| Average number of internal links for domain (day) | 33 | 73 | 29 | 82 | 21 |
| Link Strength of Referring Domains (Content Popularity) (day) | 72 | 62 | 57 | 47 | 60 |
| Authority of Referring Domains (Content Popularity) (day) | 74 | 65 | 23 | 39 | 67 |
| TrustMetric value for domain (day) - Majestic metric | 74 | 65 | 23 | 39 | 67 |
Keywords research
Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.
Usability scores
User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.
| Page title Allrecipes | Food, friends, and recipe inspiration |
|
| Desktop speed score | 57 |
|---|---|
| Mobile speed score | 43 |
| Mobile usability score | 95 |
| Number of all page resources | 228 |
| Number of static page resources | 105 |
| Number of JS page resources | 68 |
| Number of styles (CSS) page resources | 6 |
| Total request weight | 55 kb |
| HTML response weight | 441 kb |
| CSS response weight | 917 kb |
| Images response weight | 1051 kb |
| JS response weight | 3504 kb |
Usability - optimization suggestions
Selected advices to optimize loading times.
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Cache (desktop) by setting expiry date for http://assets.adobedtm.com/1c2ad567a53f27e563c4dc2c278a904b84dc5fde/satelliteLib-a07d47e4668bf3c3fa98aff5b2fc6d3f1d0981a3.js
http://assets.adobedtm.com/1c2ad567a53f27e563c4dc2c278a904b84dc5fde/scripts/satellite-565cbeb564746d560c001f46.js
http://cdn.betrad.com/pub/icon1.png
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Cache (mobile) by setting expiry date for http://assets.adobedtm.com/1c2ad567a53f27e563c4dc2c278a904b84dc5fde/satelliteLib-a07d47e4668bf3c3fa98aff5b2fc6d3f1d0981a3.js
http://assets.adobedtm.com/1c2ad567a53f27e563c4dc2c278a904b84dc5fde/scripts/satellite-565cbeb564746d560c001f46.js
http://cdn.betrad.com/pub/icon1.png
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Optimize image files (desktop) https://tpc.googlesyndication.com/daca_images/simgad/3058760879596659289 - 42.8KiB (40%)
https://secureimages.allrecipes.com//images/75129.jpg - 26.6KiB (86%)
http://images.media-allrecipes.com/images/75129.jpg - 26.1KiB (85%)
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| Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile) |
Summary of some information about this domain and its competition
Main
- Die Domain achieved a Score of 3095.
- The competing domain eatingwell.com has achieved a score of 541
Content
- The word or combination of words with the worst "Count on Page" result on the competitors website is plans eatingwell (based first 10 subpages of the domain under investigation).
- 194 Words / phrases were found at competitor "foodandwine.com".
- The term policy only appears on one competitor's website - kraftrecipes.com.
- The achieved value for the metric: "Average number of internal links" is 33 .
- The achieved value for the metric: "Trustmetric value for this domain - majestic metric" is 74 .
Social media
- The domain taste.com.au has a Twitter account.
- The main domain has a Google+ account.
- 120% of this group of domains has a Facebook account.
- alerts-new.social_media.competitor_fans_currently_FACEBOOK.0
- The number of instagram posts on the competitor kraftrecipes.com instagram account is 1 (since the last update).
Seo
- The URL http://www.kraftrecipes.com/recipes.aspx is the most frequent url in our search engine rankings, which belongs to the competitor kraftrecipes.com
- The domain taste.com.au has the best search engine rankings average position.
- The domain :domain is the competitor with the most expected visitors per month from the search engine
- The competing websites have an average search engine position of 80076 in our rankings.
- The average number of visitors expected from the search engine for the competitors websites is 160151.
Server
- Static objects of the main domain are numerous and http://assets.adobedtm.com/1c2ad567a53f27e563c4dc2c278a904b84dc5fde/satelliteLib-a07d47e4668bf3c3fa98aff5b2fc6d3f1d0981a3.js, http://assets.adobedtm.com/1c2ad567a53f27e563c4dc2c278a904b84dc5fde/scripts/satellite-565cbeb564746d560c001f46.js, http://cdn.betrad.com/pub/icon1.png, http://css01.media-allrecipes.com/assets/deployables/v-1.81.0.5088/main-bottom-templates.bundled.js could have information about their expiry date and be loaded from the cache of the browser.
- The desktop version of the website taste.com.au had 67 points scored at Google Insights.
- The number of static elements on the foodandwine.com page is 112.
- On the homepage, belonging to eatingwell.com 5 CSS files can be identified.
- The total amount of the website requests on competitor taste.com.au was calculated at 66 kb.