Mini Content Marketing comparison of websites for adamhall.com

philips.de

79%
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wuerth.de

33%
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contrik.ch

28%
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adamhall.com

27%

huss-licht-ton.de

21%
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Our algorithms collect information, determine the relevant competitors and compare how these pages perform in direct comparison in fields: search engine rankings and traffic, social media activity and reach, popularity on other websites (backlinks) and the technical aspects of the website itself (user experience and many more). The selection of competitors can be improved by any visitor at any time by clicking on them and selecting an additional one or replacing existing ones. The displayed score is made up of metrics, which we present below. It shows percentage success measurement (snapshot) compared to the competition. The higher the percentage, the better performance. This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

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SEO: Number of expected visitors from the search engine

Expected volume of visitors based on the visibility in the search engine (presence on the first search results page for keywords that have significant monthly demand. Calculated thanks to public statistics on click rate). The value should not be compared with Google analytics numbers. The key figures are intended to be representative for the search engine visibility of a domain.

Social media statistics

Selected social media statistics on reach (number of followers / fans), activity (number of posts) and engagement (e.g. number of likes achieved for all posts).

This area belongs to the research work of the Internet Institute Zurich and does not guarantee the accuracy of the data. For precise evaluations, we recommend opening an account.

Metric adamhall.com contrik.ch philips.de wuerth.de huss-licht-ton.de
Twitter followers x x x x x
Twitter following (account is following) x x x x x
Twitter likes x x x x x
Instagram followers x x x x x
Instagram following (account is following) x x x x x
Youtube subscribers x x 355000 x x
Youtube comments x x x x x
Youtube videos x x 4000 x x

Number of referring external websites - an important source of visitors

Number of backlinks and other important metrics

Metric adamhall.com contrik.ch philips.de wuerth.de huss-licht-ton.de
Number of Referring Backlinks (Content Popularity) (day) 216,858 12,071 977,099 4,045,593 16,690
Number of Referring Domains (Content Popularity) (day) 2,179 123 8,724 4,691 1,154
Number of URLs found in the index (day) 659,623 10,318 232,856 198,534 107,814
Number of IPs that refer to domain (day) 1,617 117 6,110 3,095 749
Number of subnets that refer to domain (day) 1,348 110 3,973 1,926 562
Number of Referring .EDU und .EDU - related Domains (Content Popularity) (day) x x 7 2 x
Number of Backlinks from .EDU and .EDU - related Domains (Content Popularity) (day) x x 25 12 x
Number of governmental and .gov - related domains that refer to domain (day) x x 1 x x
Number of government and .gov - related external backlinks that link to domain (day) x x 5 x x
The exact number of educational domains that refer to domain (day) x x 4 2 x
Number of Backlinks from .EDU Domains (Content Popularity) (day) x x 20 12 x
The exact number of government domains that refer to domain (day) x x 1 x x
The exact number of government links that refer to domain (day) x x 5 x x
Average number of outgoing links to unique domains for that domain (day) 1 2 2 2 5
The number of outgoing links for this domain (day) 1 2 6 5 5
Average number of internal links for domain (day) 90 406 76 19 109
Link Strength of Referring Domains (Content Popularity) (day) 41 38 54 47 32
Authority of Referring Domains (Content Popularity) (day) 52 24 34 32 39
TrustMetric value for domain (day) - Majestic metric 52 24 34 32 39

Keywords research

Frequent words and word combinations of the group of chosen websites and statistics on the occurrence and monthly demand in Google. Find keywords that are often used by competitors and have demand in the search engine.

Usability scores

User Experience Performance of the main domain on various devices (100 - is the best performance) und information about website loading times.

Page title
Eventtechnik Lösungen | Adam Hall Group
Desktop speed score 10
Mobile speed score 9
Mobile usability score 99
Number of all page resources 57
Number of static page resources 36
Number of JS page resources 13
Number of styles (CSS) page resources 7
Total request weight 7 kb
HTML response weight 175 kb
CSS response weight 3287 kb
Images response weight 6236 kb
JS response weight 1921 kb

Usability - optimization suggestions

Selected advices to optimize loading times.

Cache (desktop) by setting expiry date for
https://cdn-groupsite.adamhall.com/media/image/1a/90/40/Startseite_Produkte_Stage_Equipment.jpg
https://cdn-groupsite.adamhall.com/media/image/22/1c/97/Bild_Loesungen_Install-1_600x600.jpg
https://cdn-groupsite.adamhall.com/media/image/31/25/59/mauip900_medium58dd0c9705686_2000x2000.jpg
Cache (mobile) by setting expiry date for
https://cdn-groupsite.adamhall.com/media/image/1a/90/40/Startseite_Produkte_Stage_Equipment.jpg
https://cdn-groupsite.adamhall.com/media/image/22/1c/97/Bild_Loesungen_Install-1_600x600.jpg
https://cdn-groupsite.adamhall.com/media/image/27/de/g0/mauip900_large58dd0c85c8300_1150x1150.jpg
Optimize image files (desktop)
https://cdn-groupsite.adamhall.com/media/image/e3/b9/ea/Startseite_Produkte_Hardware_for_Flightcases.jpg - 2.3MiB (99%)
https://cdn-groupsite.adamhall.com/media/image/1a/90/40/Startseite_Produkte_Stage_Equipment.jpg - 1.1MiB (99%)
https://cdn-groupsite.adamhall.com/media/image/a3/5a/8c/Startseite_Produkte_Light_Technology.jpg - 663.7KiB (99%)
Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. (mobile)

Summary of some information about this domain and its competition

Main

  • Die Domain achieved a Score of 1067.
  • The competing domain philips.de has achieved a score of 3114

Content

  • For the popular word über, this would be a similar word combination: überblick, übertragungs, produktübersicht, überwachung, überzeugende
  • The word or combination of words with the worst "Count on Page" result on the competitors website is serie contrik (based first 10 subpages of the domain under investigation).
  • 235 Words / phrases were found at competitor "wuerth.de".
  • The competitor philips.de has achieved a value of 6110 for the metric: "Number of referring domains from different IPs (daily value)".
  • The competitor contrik.ch has achieved a value of 38 for the metric: "Link power of the referring domains".

Social media

  • On Facebook the main domain was categorized as "Company".
  • The main domain has a Google+ account.
  • The main domain has a LinkedIn account.
  • 80% of this group of domains has a Facebook account.
  • 20% of this group of domains has a Youtube account.

Seo

  • Of all the URLs found in the domain wuerth.de, "https://www.wuerth.de/web/de/bpm/bpm_leistungen/wir_machen/systemloesungen/bpm_systemloesungen_1.php" is the most frequently found URL in the search results.
  • In the search engine rankings below, the average position for the competitor philips.de is: 54.
  • The URL https://www.adamhall.com/de-de/unternehmen/vertriebsnetz/ occurs most frequently in the search engine results.
  • The competing websites have an average search engine position of 490556 in our rankings.
  • The average number of visitors expected from the search engine for the competitors websites is 981111.

Server

  • AJavascript on the competitor philips.de hold 49% of all data transfers.
  • The total amount of the website requests on competitor philips.de was calculated at 12 kb.
  • The version for smartphones and tablets of the competitor philips.de has achieved 99 points for user-experience (how user-friendly a website is).
  • The server of the competitor wuerth.de responded within1.5 seconds.
  • The number of Javascript resources (on the homepage of the main domain) is 13 .